When was Tam Media Research Pvt. Ltd. founded?
Tam Media Research Pvt. Ltd. was founded in 1998.
Where are Tam Media Research Pvt. Ltd. headquarters?
Tam Media Research Pvt. Ltd. headquarters are in Mumbai, Maharashtra, India.
How many employees does Tam Media Research Pvt. Ltd. have?
Tam Media Research Pvt. Ltd. has 642 employees.
What sector does Tam Media Research Pvt. Ltd. operate in?
Tam Media Research Pvt. Ltd. is in professional services sector.
Is Tam Media Research Pvt. Ltd. a private company?
Yes, Tam Media Research Pvt. Ltd. is a private company.
What does Tam Media Research Pvt. Ltd. Do ?
Tam media research is an organization that created & set the base for using science of media measurement in tv audience research in india. in 2017, tam began the new journey that is all set to unravel the science & art of data monetisation for the media & marketing industry. a 50:50 joint venture between two global media research organizations, nielsen & kantar media research, tam is the central media intelligence unit of audience behavior & brand communication data in india. it has a treasure of 20+ years of media intelligence repository based on data collected & analyzed across both paid & earned media. this is of central use for all media & brand marketing organization to develop go-to market strategies for audience segmentation, market prioritization, content promotions, competitive ad/promo monitoring, brand creative messages, brand activation & revenue planning. tam india’s latest offering focuses on geo & demo targeting audiences by harnessing data from platforms & devices like set-top boxes, smart tvs & mobile apps for richer learning of audience behavior. tam’s paid media monitoring & analytical capabilities come from its division adex india- country’s no.1 ad analysis powerhouse. adex india monitors & analyzes advertising, promotions & sponsorship initiatives of all advertisers across digital, tv channels, print & radio platforms. on earned media, eikona specializes in not just monitoring but also measuring a brand’s pr or earned media efforts across social media channels, tv news channels & print publications to aid brand marketing decisions. switch on data monetisation! what this simply means is that for 2018 & onwards, tam will leverage its inherent data & analytics prowess & work towards helping clients monetize their own data. brand marketer, media owner, agency, content house, government desks, can leverage tam media research team’s expertise into existing data sets (with tam as well as with clients) & suggest to create new ways of harnessing data for achieving roo (returns on objectives) & roi (returns on investments). partnership in data insights & converting insights to value will be the two pillars of tam’s new journey!
What does Tam Media Research Pvt. Ltd. specialize into ?
Tam Media Research Pvt. Ltd. specialises into Hyperlocal Advertising, Return Path Data, Radio Audience Measurement, Sports Measurement And Analytics Roi, Adex: Tv, Print, Radio And Digital, Earned Media Audit Measurement And Planning, Strategic Advisory Group For Content And Marketing In Broadcast, Ott Arena, Data Monetisation
Who is the CEO of Tam Media Research Pvt. Ltd. ?
We do not have the information about the CEO of Tam Media Research Pvt. Ltd.. Our systems are trying to find it, we will update it as soon as we have it.
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