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Posted on July 17, 2019July 23, 2019

Top 70 E-commerce companies in India

Ecommerce or E-commerce or Online commerce companies in India are the biggest driver of technology in India. With likes of Flipkart, Amazon, UBER, Ola, Snae-commerce e-commercepdeal and other companies in this space, the e-commerce sector in India has spurred a technology revolution

Ecommerce has been a significant contributor to the Indian economy. From the current revenue of 39 USD billion in 2017 it’s expected to grow to 120 USD billion by 2020. (Source – IBEF)

The total equity funding received by Ecommerce companies in India were more than 7 billion USD in 2018.

There are more than 19,000+ e-commerce companies in India and over 28,000+ e-commerce companies in the United States.

Let’s have a look at the top 70 e-commerce companies in India with their key decision-maker contact information.

Top 70 e-commerce companies in India

Below are the top 70 e-commerce companies in India with their key decision-maker contacts.

Flipkart

Flipkart is an Internet company and has headquarters in Bengaluru, Karnataka, India. Flipkart has 21933 employees and has a revenue of $2,896M. It was founded in 2007. Flipkart specialises in online shopping. Flipkart is a private company. Flipkart is now owned by Walmart Inc after its acquisition in 2018 for 16 billion USD.

Founders of Flipkart are Sachin Bansal and Binny Bansal.

After launching in the year 2007, Flipkart raised a total of 7.5 billion USD in 17 funding rounds and Flipkart has acquired a total of 12 companies including Myntra, Jabong, eBay India and PhonePe.

View top decision-makers in Flipkart

Snapdeal

Snapdeal is an Internet company and has headquarters in Gurugram, Haryana, India. Snapdeal has 4553 employees and has a revenue of $132M. It was founded in 2010. Snapdeal specialises in online shopping. Snapdeal is a private company.

Snapdeal is founded by Rohit Bansal and Kunal Bahl.

After launching in the year 2010, Snapdeal raised a total of 1.8 billion USD in 12 funding rounds and Snapdeal has acquired a total of 12 companies including GoJavas, RupeePower, Shopo and Exclusively.

Snapdeal also acquired Freecharge which was further acquired by Axis Bank.

The CEO of Snapdeal is Kunal Bahl.

View top decision-makers in Snapdeal

Amazon

Amazon is an Internet company and has headquarters in Seattle, Washington, United States. Amazon has 334555 employees and has a revenue of $3,393M. It was founded in 1994. Amazon specialises in online shopping, online grocery. Amazon is a public company.

Amazon is founded by Jeff Bezos.

After launching in the year 1994, Amazon raised a total of 108 million USD in 2 funding rounds and Amazon has acquired a total of 83 companies including PillPack, Canvas Technology, Blink and Ring.

The CEO of Amazon is Jeff Bezos.

View top decision-makers at Amazon

Myntra

Myntra Jabong is an Internet company and has headquarters in Bengaluru, Karnataka, India. Myntra Jabong has 4978 employees and has a revenue of $62M. It was founded in 2007. Myntra Jabong specialises in online shopping. Myntra Jabong is a private company.

Myntra is now owned by Flipkart after its acquisition in 2014 for 300 million USD.

Myntra is founded by Mukesh Bansal.

After launching in the year 2007, Myntra raised a total of 342 million USD in 11 funding rounds and Myntra has acquired a total of 83 companies including Jabong, Blink, 20Dresses.

The CEO of Myntra is Ananth Narayanan.

View top decision-makers at Myntra

PayTM

Paytm is an Internet company and has headquarters in Noida, Uttar Pradesh, India. Paytm has 9318 employees and has a revenue of $118M. It was founded in 2010. Paytm specialises in online shopping. Paytm is a private company.

Paytm is founded by Vijay Shekhar Sharma.

After launching in the year 2010, Paytm raised a total of 2.2 billion USD in 4 funding rounds and Paytm has acquired a total of 11 companies including Nearbuy, Insider.in, Edukart.

The CEO of Paytm is Vijay Shekhar Sharma.

View top decision-makers at Paytm

Infibeam

Infibeam.com is an Internet company and has headquarters in Gandhinagar, Gujarat, India. Infibeam.com has 942 employees and has a revenue of $44M. It was founded in 2007. Infibeam.com specialises in online shopping. Infibeam.com is a public company.

Infibeam is founded by Sachin Dalal.

After launching in the year 2007, Infibeam raised a total of 400 million INR in 3 funding rounds and Infibeam has acquired a total of 3 companies including ODigma, DRC Systems.

The CEO of Infibeam is Sachin Dalal.

View top decision-makers at Infibeam

Nykaa

Nykaa.com is an Internet company and has headquarters in Mumbai, Maharashtra, India. Nykaa.com has 699 employees and has a revenue of $15M. It was founded in 2012. Nykaa.com specialises in online shopping. Nykaa.com is a private company.

Nykaa is founded by Falguni Nayar.

After launching in the year 2012, Nykaa raised a total of 108 million USD in 8 funding rounds and Nykaa has acquired a company named 20Dresses.

The CEO of Amazon is Falguni Nayar.

View top decision-makers at Nykaa

Limeroad

Limeroad.com is a Fashion & Apparel company and has headquarters in Gurugram, Haryana, India. Limeroad.com has 560 employees and has a revenue of $23M. It was founded in 2012. Limeroad.com specialises in online shopping. Limeroad.com is a private company.

Limeroad is founded by Ankush Mehra, Manish Saksena, Prashant Malik and Suchi Mukherjee.

After launching in the year 2012, Limeroad raised a total of 50 million USD in 3 funding rounds.

The CEO of Limeroad is Suchi Mukherjee.

View top decision-makers at Limeroad

Shopclues

Shopclues is an Internet company and has headquarters in Gurugram, Haryana, India. Shopclues has 1080 employees and has a revenue of $40M. It was founded in 2011. Shopclues specialises in online shopping. Shopclues is a private company.

Shopclues was founded by Sanjay Sethi, Radhika Aggarwal and Sandeep Aggarwal.

After launching in the year 2011, Shopclues raised a total of 255 million USD in 10 funding rounds and Shopclues has acquired a company named Momeo Technologies.

The CEO of Shopclues is Sanjay Sethi.

View top decision-makers at Shopclues

Naaptol

Naaptol Online Shopping Pvt. Ltd is a Retail company and has headquarters in Thane, Maharashtra, India. Naaptol Online Shopping Pvt. Ltd has 948 employees and has a revenue of $80M. It was founded in 2008. Naaptol Online Shopping Pvt. Ltd specialises in online shopping. Naaptol Online Shopping Pvt. Ltd is a private company.

Naaptol is founded by Manu Agarwal.

After launching in the year 2008, Naaptol raised a total of 121 million USD in 5 funding rounds.

The CEO of Naaptol is Manu Agarwal.

View top decision-makers at Naaptol

Yepme

Yepme -Vas Data Services Pvt Ltd is a Fashion & Apparel company and has headquarters in Gurugram, Haryana, India. Yepme has 88 employees and has a revenue of $17M. It was founded in 2008. Yepme specialises in online shopping. Yepme is a private company.

Yepme is founded by Vivek Gaur.

After launching in the year 2008, Yepme raised a total of 88 million USD in 5 funding rounds.

The CEO of Yepme is Vivek Gaur.

View top decision-makers at Yepme

TATA CLiQ

Tata Cliq is an Internet company and has headquarters in Mumbai, Maharashtra, India. Tata Cliq has 238 employees and has a revenue of $439,485. It was founded in 2016. Tata Cliq specialises in online shopping. Tata Cliq is a private company.

TATA CliQ is founded by TATA Group.

The CEO of TATA CLiQ is Ashutosh Pandey.

View top decision-makers at TATA CliQ

MakeMyTrip

MakeMyTrip is a Travel & Tourism company and has headquarters in Gurugram, Haryana, India. MakeMyTrip has 4228 employees and has a revenue of $10M. It was founded in 2000. MakeMyTrip specialises in flight booking, hotel booking. MakeMyTrip is a public company.

MakeMyTrip was founded by Deep Kalra, Keyur Joshi, Rajesh Magow.

After launching in the year 2000, MakeMyTrip raised a total of 548 million USD in 5 funding rounds and MakeMyTrip has acquired a total of 5 companies including Ibibo, Hoteltravel.com, Mygola.

The CEO of MakeMyTrip is Deep Kalra.

View top decision-makers at MakeMyTrip

Cleartrip

Cleartrip.com is a Travel & Tourism company and has headquarters in Mumbai, Maharashtra, India. Cleartrip.com has 857 employees and has a revenue of $110M. It was founded in 2005. Cleartrip.com specialises in flight booking, hotel booking. Cleartrip.com is a private company.

Cleartrip was founded by Hrush Bhatt, Matthew Spacie, Stuart Crighton.

After launching in the year 2005, Cleartrip raised a total of 56 million USD in 5 funding rounds and Cleartrip has acquired a company named Flyin.com.

The CEO of Cleartrip is Stuart Crighton.

View top decision-makers at Cleartrip

TravelYaari

Travelyaari (mantis Technologies Pvt. Ltd.) is an Internet company and has headquarters in Bengaluru, Karnataka, India. Travelyaari (mantis Technologies Pvt. Ltd.) has 283 employees and has a revenue of $8M. It was founded in 2007. Travelyaari (mantis Technologies Pvt. Ltd.) specialises in online bus tickets. Travelyaari (mantis Technologies Pvt. Ltd.) is a private company.

TravelYaari was founded by Aurvind Lama, Parthasarathi Sinha, Prateek Nigam.

After launching in the year 2007, TravelYaari raised a total of 14 million USD in 4 funding rounds.

The CEO of TravelYaari is Aurvind Nigam.

View top decision-makers at TravelYaari

Via.com – Ebix Travels

Via.com is a Travel & Tourism company and has headquarters in Bengaluru, Karnataka, India. Via.com has 868 employees and has a revenue of $1B. It was founded in 2006. Via.com specialises in flight booking, online bus tickets. Via.com is a private company. Via.com was acquired by Ebix in 2017 for 75 million USD.

Via.com is founded by Amit Aggarwal and Vinay Gupta.

After launching in the year 2006, Via.com raised a total of 10 million USD in 1 funding rounds and Via.com has acquired a total of 2 companies including LifeMojo, TSC Travel Services.

The CEO of Via.com is Swaminathan Vedaranyam.

View top decision-makers at Via.com

IRCTC – Indian Railways Catering and Tourism Corporation Ltd

IRCTC is a Hospitality company and has headquarters in Delhi, India. IRCTC has 1341 employees and has a revenue of $219M. It was founded in 1999. IRCTC specialises in online ticket booking. IRCTC is a government company.

IRCTC was founded by the Government of India.

The Chairman and MD of IRCTC is Shri M P Mall.

View top decision-makers at IRCTC

Yatra

Yatra Online Pvt Ltd is a Travel & Tourism company and has headquarters in Gurugram, Haryana, India. Yatra Online Pvt Ltd has 2526 employees and has a revenue of $30M. It was founded in 2006. Yatra Online Pvt Ltd specialises in flight booking, hotel booking, online hotel booking. Yatra Online Pvt Ltd is a public company.

Yatra is founded by Dhruv Shringi, Manish Amin and Sabina Chopra.

After launching in the year 2006, Yatra raised a total of 136 million USD in 7 funding rounds and Yatra has acquired a total of 5 companies including mGaadi, TravelGuru.

The CEO of Yatra is Dhruv Shringi.

View top decision-makers at Yatra

EaseMyTrip

Easemytrip.com is a Travel & Tourism company and has headquarters in Delhi, Delhi, India. Easemytrip.com has 360 employees and has a revenue of $349M. It was founded in 2008. Easemytrip.com specialises in flight booking, hotel booking, online hotel booking, agency. Easemytrip.com is a private company.

EaseMyTrip is founded by Nishant Pitti and Rikant Pitti.

EaseMyTrip is a bootstrapped company and has not raised any external venture capital.

The CEO of EasyMyTrip is Nishant Pitti.

View top decision-makers at EasyMyTrip

Naukri.com – Infoedge India Limited

Naukri.com is an Internet company and has headquarters in Mumbai, Maharashtra, India. Naukri.com has 2519 employees and has a revenue of $34M. It was founded in 1996. Naukri.com specialises in the job search. Naukri.com is a public company.

Naukri.com was founded by Sanjeev Bikhchandani.

The CEO of Naukri is Hitesh Oberoi.

View top decision-makers at Naukri

Justdial

Justdial is an Information Technology And Services (ites) company and has headquarters in Mumbai, Maharashtra, India. Justdial has 6536 employees and has a revenue of $143M. It was founded in 1996. Justdial specialises in flight booking, online bus tickets. Justdial is a public company.

Justdial was founded by V.S.S Mani.

After launching in the year 1994, Justdial raised a total of 85 million USD in 3 funding rounds.

The CEO of Justdial is V.S.S Mani.

View top decision-makers at Justdial

Moglix

Moglix is an Internet company and has headquarters in Singapore. Moglix has 401 employees and has a revenue of $8M. It was founded in 2015. Moglix specialises in online shopping. Moglix is a private company.

Moglix is founded by Rahul Garg.

After launching in the year 2015, Moglix raised a total of 99 million USD in 7 funding rounds.

The CEO of Moglix is Rahul Garg.

View top decision-makers at Moglix

Udaan

Udaan.com is an Internet company and has headquarters in Bengaluru, Karnataka, India. Udaan.com has 2346 employees and has a revenue of $10M. It was founded in 2016. Udaan.com specialises in online shopping, marketplace. Udaan.com is a private company.

Udaan is founded by Amod Maviya, Sujeet Kumar and Vaibhav Gupta.

After launching in the year 2016, Udaan raised a total of 284 million USD in 3 funding rounds.

The CEO of Udaan is Sujeet Kumar.

View top decision-makers at Udaan

HealthKart

Healthkart is an Internet company and has headquarters in Gurugram, Haryana, India. Healthkart has 513 employees and has a revenue of $27M. It was founded in 2011. Healthkart specialises in online pharmacy, fitness. Healthkart is a private company.

Healthkart is founded by Sameer Maheshwari.

After launching in the year 2011, Healthkart raised a total of 47 million USD in 4 funding rounds.

The CEO of Healthkart is Sameer Maheshwari.

View top decision-makers at Healthkart

1mg

1mg is a Internet company and has headquarters in Gurugram, Haryana, India. 1mg has 640 employees and has a revenue of $6M. It was founded in 2015. 1mg specialises in online pharmacy. 1mg is a private company.

1mg is founded by Sameer Maheshwari, Prashant Tandon, Gaurav Agarwal and Vikas Chauhan.

After launching in the year 2015, 1mg raised a total of 163 million USD in 10 funding rounds and 1mg has acquired a total of 3 companies including MediAngels, Dawai Lelo.

The CEO of 1mg is Prashant Tandon.

View top decision-makers at 1mg

PharmEasy

Pharmeasy is a Fitness & Wellness company and has headquarters in Mumbai, Maharashtra, India. Pharmeasy has 522 employees and has a revenue of $17M. It was founded in 2015. Pharmeasy specialises in online pharmacy, online healthcare. Pharmeasy is a private company.

PharmEasy is founded by Dharmil Shah, Dhaval Shah and Mikhil Innani.

After launching in the year 1994, PharmEasy raised a total of 108 million USD in 6 funding rounds.

The CEO of PharmEasy is Dharmil Shah.

View top decision-makers at PharmEasy

netmeds.com

Netmeds.com is a Fitness & Wellness company and has headquarters in Chennai, Tamil Nadu, India. Netmeds.com has 267 employees and has a revenue of $35M. It was founded in 2015. Netmeds.com specialises in online pharmacy, online healthcare. Netmeds.com is a public company.

Netmeds was founded by Pradeep Dadha.

After launching in the year 1994, Netmeds raised a total of 99 million USD in 3 funding rounds and Netmeds has acquired a total of 3 companies including JustDoc, Pluss App.

The CEO of Netmeds is Pradeep Dadha.

View top decision-makers at NetMeds

99acres.com

99acres.com is a Real Estate company and has headquarters in Noida, Uttar Pradesh, India. 99acres.com has 446 employees and has a revenue of $199,444. It was founded in 2005. 99acres.com specialises in the marketplace. 99acres.com is a public company.

99acres was founded by Infoedge Group.

The CEO of 99acres is Hitesh Oberoi.

View top decision-makers at 99acres.com

Zivame

Zivame is a Fashion & Apparel company and has headquarters in Bengaluru, Karnataka, India. Zivame has 269 employees and has a revenue of $13M. It was founded in 2011. Zivame specialises in online shopping. Zivame is a private company.

Zivame is founded by Richa Kar and Kapil Karekar.

After launching in the year 2011, Zivame raised a total of 57 million USD in 5 funding rounds.

The CEO of Zivame is Richa Kar.

View top decision-makers at Zivame

Clovia

Clovia Lingerie is a Retail company and has headquarters in Noida, Uttar Pradesh, India. Clovia Lingerie has 117 employees and has a revenue of $13M. It was founded in 2012. Clovia Lingerie specialises in online shopping. Clovia Lingerie is a private company.

Clovia is founded by Neha Kant and Pankaj Vermani.

After launching in the year 2012, Clovia raised a total of 18 million USD in 4 funding rounds.

The CEO of Clovia is Pankaj Vermani.

View top decision-makers at Clovia

PrettySecrets

Prettysecrets is a Retail company and has headquarters in Mumbai, Maharashtra, India. Prettysecrets has 71 employees and has a revenue of $5M. It was founded in 2011. Prettysecrets specialises in manufacturing. Prettysecrets is a private company.

PrettySecrets is founded by Karan Behal.

After launching in the year 1994, PrettySecrets raised a total of 8 million USD in 2 funding rounds.

The CEO of PrettySecrets is Jeff Bezos.

View top decision-makers at PrettySecrets

CaratLane

Caratlane – A Tanishq Partnership is a Consumer Goods company and has headquarters in Hyderabad, Telangana, India. Caratlane – A Tanishq Partnership has 477 employees and has a revenue of $47M. It was founded in 2008. Caratlane – A Tanishq Partnership specialises in online shopping. Caratlane – A Tanishq Partnership is a private company.

CaratLane is founded by Srinivasa Gopalan.

After launching in the year 2008, CaratLane raised a total of 58 million USD in 4 funding rounds. Caratlane was acquired by Tata Group in 2016.

The CEO of CaratLane is Mithun Sacheti.

View top decision-makers at Caratlane

Droom

Droom Technology Private Limited is an Internet company and has headquarters in Gurugram, Haryana, India. Droom Technology Private Limited has 389 employees and has a revenue of $40M. It was founded in 2014. Droom Technology Private Limited specialises in online shopping, marketplace. Droom Technology Private Limited is a private company.

Droom is founded by Sandeep Aggarwal.

After launching in the year 2014, Droom raised a total of 133 million USD in 7 funding rounds.

The CEO of Droom is Sandeep Aggarwal.

View top decision-makers at Droom

Carwale

Carwale is an Automotive company and has headquarters in Navi Mumbai, Maharashtra, India. Carwale has 696 employees and has a revenue of $152,755. It was founded in 2003. Carwale specialises in the marketplace. Carwale is a private company.

Carwale is founded by Mohit Dubey, Arun Sahlam, Gaurav Verma and Tufail Khan.

After launching in the year 2003, Carwale raised a total of 7 million USD in 2 funding rounds. Carwale was acquired by CarTrade for 90 million USD in 2015.

The CEO of Carwale is Mohit Dubey.

View top decision-makers at Carwale

CarTrade

Cartrade.com is an Automotive company and has headquarters in Bengaluru, Karnataka, India. Cartrade.com has 442 employees and has a revenue of $8M. It was founded in 2006. Cartrade.com specialises in the marketplace. Cartrade.com is a private company.

CarTrade is founded by Vinay Sanghvi.

After launching in the year 2006, CarTrade raised a total of 240 million USD in 6 funding rounds and CarTrade has acquired a company named CarWale.

The CEO of CarTrade is Vinay Sanghvi.

View top decision-makers at CarTrade

Cars24

Cars24 is an Automotive company and has headquarters in Gurugram, Haryana, India. Cars24 has 1319 employees and has a revenue of $30M. It was founded in 2015. Cars24 specialises in the marketplace. Cars24 is a private company.

Cars24 is founded by Mehul Agrawal and Vikram Chopra.

After launching in the year 1994, Cars24 raised a total of 61 million USD in 2 funding rounds.

The CEO of Cars24 is Vikram Chopra.

View top decision-makers at Cars24

Quikr

Quikr is an Internet company and has headquarters in Bengaluru, Karnataka, India. Quikr has 2612 employees and has a revenue of $26M. It was founded in 2008. Quikr specialises in online shopping, marketplace. Quikr is a private company.

Quikr is founded by Pranay Chulet and Jiby Thomas.

After launching in the year 2008, Quikr raised a total of 440 million USD in 12 funding rounds and Quikr has acquired a total of 15 companies including StayGlad, Zimmber and Grabhouse.

The CEO of Quikr is Pranay Chulet.

View top decision-makers at Quikr

Sulekha.com

Sulekha is an Internet company and has headquarters in Chennai, Tamil Nadu, India. Sulekha has 1407 employees and has a revenue of $2M. It was founded in 2007. Sulekha specialises in the online marketplace. Sulekha is a private company.

Sulekha is founded by Satya Prabhakar.

After launching in the year 2007, Sulekha raised a total of 44 million USD in 4 funding rounds.

The CEO of Sulekha is Satya Prabhakar.

View top decision-makers at Sulekha

BookMyShow

Bookmyshow is a Media & Entertainment company and has headquarters in India. Bookmyshow has 1203 employees and has a revenue of $54M. It was founded in 2007. Bookmyshow specialises in media & entertainment. Bookmyshow is a private company.

BookMyShow is founded by Ashish Hemrajani.

After launching in the year 2007, BookMyShow raised a total of 224 million USD in 5 funding rounds and BookMyShow has acquired a total of 6 companies including Townscript, Eventifier.

The CEO of BookMyShow is Ashish Hemrajani.

View top decision-makers at BookMyShow

Insider.in

Insider.in is an Internet company and has headquarters in Mumbai, Maharashtra, India. Insider.in has 143 employees and has a revenue of $21,834. It was founded in 2014. Insider.in specialises in event marketplace and online ticketing. Insider.in is a private company.

Insider.in is founded by Shreyas Srinivasan.

After launching in the year 2014, Insider.in was acquired by Paytm in 2017.

The CEO of Insider.in is Shreyas Srinivasan.

View top decision-makers at Insider.in

FirstCry

Firstcry.com (brainbees Solutions Pvt. Ltd.) is a Retail company and has headquarters in Pune, Maharashtra, India. Firstcry.com (brainbees Solutions Pvt. Ltd.) has 1221 employees and has a revenue of $30M. It was founded in 2010. Firstcry.com (brainbees Solutions Pvt. Ltd.) specialises in online shopping. Firstcry.com (brainbees Solutions Pvt. Ltd.) is a private company.

Firstcry was founded by Amitava Saha and Supam Maheshwari.

After launching in the year 2010, Firstcry raised a total of 268 million USD in 7 funding rounds and Firstcry has acquired a company named Babyoye.

The CEO of Firstcry is Supam Maheshwari.

View top decision-makers at Firstcry

Hopscotch

Hopscotch.in is a Fashion & Apparel company and has headquarters in Mumbai, Maharashtra, India. Hopscotch.in has 375 employees and has a revenue of $9M. It was founded in 2012. Hopscotch.in specialises in online shopping. Hopscotch.in is a private company.

Hopscotch was founded by Rahul Anand.

After launching in the year 2012, Hopscotch raised a total of 25 million USD in 3 funding rounds.

The CEO of Hopscotch is Rahul Anand.

View top decision-makers at Hopscotch

Hungama

Hungama is a Media & Entertainment company and has headquarters in Mumbai, Maharashtra, India. Hungama has 689 employees and has a revenue of $16M. It was founded in 1999. Hungama specialises in online music streaming. Hungama is a private company.

Hungama was founded by Neeraj Roy.

After launching in the year 2010, Hungama raised a total of 165 million USD in 3 funding rounds.

The CEO of Hungama is Neeraj Roy.

View top decision-makers at Hungama

Saavn

Saavn is an Internet company and has headquarters in New York, New York, United States. Saavn has 247 employees and has a revenue of $9M. It was founded in 2007. Saavn specialises on online music. Saavn is a private company.

Saavn was founded by Anjali Naik, Anurag Gupta, Paramdeep Singh, Rishi Malhotra and Vinodh Bhat.

After launching in the year 2007, Saavn raised a total of 110 million USD in 4 funding rounds and Saavn was acquired by Reliance Jio Infocom in 2018.

The CEO of Saavn is Rishi Malhotra.

View top decision-makers at Saavn

Gaana.com

Gaana is an Internet company and has headquarters in Noida, Uttar Pradesh, India. Gaana has 120 employees and has a revenue of $4M. It was founded in 2013. Gaana specialises in online music streaming. Gaana is a private company.

Gaana.com was founded by Avinash Mudaliar.

After launching in the year 2013, Gaana.com raised a total of 115 million USD in 2 funding rounds.

The CEO of Gaana.com is Prashan Agarwal.

View top decision-makers at Gaana.com

Eazydiner

Eazydiner is a Consumer Services company and has headquarters in Gurugram, Haryana, India. Eazydiner has 200 employees and has a revenue of $6M. It was founded in 2014. Eazydiner specialises in online food. Eazydiner is a private company.

Eazydiner was founded by Vir Sanghvi.

After launching in the year 2014, Eazydiner raised a total of 13 million USD in 3 funding rounds.

The CEO of Eazydiner is Vir Sanghvi.

View top decision-makers at Eazydiner

FreshMenu

Freshmenu is an F&b company and has headquarters in Gurugram, Haryana, India. Freshmenu has 470 employees and has a revenue of $18M. It was founded in 2014. Freshmenu specialises in online food.

FreshMenu was founded by Rashmi Daga.

After launching in the year 2014, FreshMenu raised a total of 24 million USD in 3 funding rounds.

The CEO of FreshMenu is Rashmi Daga.

View top decision-makers at FreshMenu

OLA

Ola Cabs is an Internet company and has headquarters in Bengaluru, Karnataka, India. Ola Cabs has 8288 employees and has a revenue of $110M. It was founded in 2011. Ola Cabs specialises in ride-sharing, transportation. Ola Cabs is a private company.

OLA Cabs was founded by Ankit Bhati and Bhavish Aggarwal.

After launching in the year 2011, OLA Cabs raised a total of 3.8 billion USD in 23 funding rounds and OLA Cabs has acquired a total of 5 companies including Foodpanda and Taxiforsure.

The CEO of OLA Cabs is Bhavish Aggarwal.

View top decision-makers at OLA Cabs

UBER

UBER is an Internet company and has headquarters in San Francisco, California, United States. UBER has 74049 employees and has a revenue of $4B. It was founded in 2009. UBER specialises in ride-sharing, transportation. UBER is a public company.

UBER was founded by Travis Kalanick and Garrett Camp.

After launching in the year 2009, UBER raised a total of 24.7 billion USD in 22 funding rounds and UBER has acquired a total of 8 companies including Otto and Careem.

The CEO of UBER is Dara Khosrowshahi.

View top decision-makers at UBER

Swiggy

Swiggy is an Internet company and has headquarters in Bengaluru, Karnataka, India. Swiggy has 8652 employees and has a revenue of $86M. It was founded in 2014. Swiggy specialises in online food, restaurant. Swiggy is a partnership company.

Swiggy was founded by Nandan Reddy, Rahul Jaimini, Sriharsha Majety.

After launching in the year 2014, Swiggy raised a total of 1.5 billion USD in 9 funding rounds and Swiggy has acquired a total of 4 companies including Scootsy and Supr Daily.

The CEO of Swiggy is Sriharsha Majety.

View top decision-makers at Swiggy

BigBasket

Bigbasket.com is a Retail company and has headquarters in Bengaluru, Karnataka, India. Bigbasket.com has 3475 employees and has a revenue of $214M. It was founded in 2011. Bigbasket.com specialises in online grocery. Bigbasket.com is a private company.

BigBasket was founded by Abhinay Choudhari, Hari Menon, Vipul Parekh, VS Sudhakar.

After launching in the year 2011, BigBasket raised a total of 989 million USD in 13 funding rounds and BigBasket has acquired a total of 4 companies including Morning Cart and Raincan.

The CEO of BigBasket is Hari Menon.

View top decision-makers at BigBasket

Milkbasket

Milkbasket is an Internet company and has headquarters in Gurugram, Haryana, India. Milkbasket has 227 employees and has a revenue of $29M. It was founded in 2015. Milkbasket specialises in online food. Milkbasket is a private company.

Milkbasket was founded by Anant Goel, Anurag Jain, Ashish Goel, Ekwe Chiwundu Charles, Yatish Talavdia.

After launching in the year 2015, Milkbasket raised a total of 32 million USD in 8 funding rounds and Milkbasket has acquired a total of 83 companies including PSR Supply Chain Services and Veggie India.

The CEO of Milkbasket is Anant Goel.

View top decision-makers at Milkbasket

Lenskart

Lenskart.com is an Internet company and has headquarters in Faridabad, Haryana, India. Lenskart.com has 2264 employees and has a revenue of $17M. It was founded in 2008. Lenskart.com specialises in online shopping. Lenskart.com is a private company.

Lenskart was founded by Amit Chaudhary, Peyush Bansal.

After launching in the year 2008, Lenskart raised a total of 129 million USD in 7 funding rounds.

The CEO of Lenskart is Peyush Bansal.

View top decision-makers at Lenskart

Grofers

Grofers is an Internet company and has headquarters in Gurugram, Haryana, India. Grofers has 2962 employees and has a revenue of $38M. It was founded in 2013. Grofers specialises in online grocery. Grofers is a private company.

Grofers was founded by Albinder Dhindsa, Saurabh Kumar.

After launching in the year 2013, Grofers raised a total of 471 million USD in 8 funding rounds and Grofers has acquired a total of 2 companies including Townrush and Mygreenbox.

The CEO of Grofers is Albinder Dhindsa.

View top decision-makers at Grofers

Livspace

Livspace.com is an Architecture & Planning company and has headquarters in Bengaluru, Karnataka, India. Livspace.com has 1741 employees and has a revenue of $6M. It was founded in 2015. Livspace.com specialises in the marketplace. Livspace.com is a private company.

Livspace was founded by Anuj Srivastava, Ramakant Sharma, Shagufta Anurag.

After launching in the year 2015, Livspace raised a total of 97 million USD in 5 funding rounds and Livspace has acquired a total of 3 companies including YoFloor.

The CEO of Livspace is Anuj Srivastava.

View top decision-makers at Livspace

Portea

Portea Medical is a Healthcare company and has headquarters in Bengaluru, Karnataka, India. Portea Medical has 1194 employees and has a revenue of $18M. It was founded in 2013. Portea Medical specialises in online healthcare. Portea Medical is a private company.

Portea was founded by Ganesh Krishnan, Karan Aneja, Manjusha Anumolu, Meena Ganesh, Zachary Jones.

After launching in the year 2013, Portea raised a total of 76 million USD in 5 funding rounds and Portea has acquired a total of 2 companies including Health Mantra.

The CEO of Portea is Meena Ganesh.

View top decision-makers at Portea

Cashify

Cashify is a Consumer Services company and has headquarters in Gurugram, Haryana, India. Cashify has 379 employees and has a revenue of $261,954. It was founded in 2009. Cashify specialises in online shopping. Cashify is a private company.

Cashify was founded by Amit Sethi, Mandeep Manocha, Nakul Kumar.

After launching in the year 2009, Cashify raised a total of 13 million USD in 4 funding rounds and Cashify has acquired a company named MobiBing.

The CEO of Cashify is Mandeep Manocha.

View top decision-makers at Cashify

Koovs

Koovs.com is a Fashion & Apparel company and has headquarters in New Delhi, Delhi, India. Koovs.com has 318 employees and has a revenue of $7.9M. It was founded in 2015. Koovs.com specialises in online shopping. Koovs.com is a partnership company.

Koovs was founded by Amit Shukla, Kanishk Shukla, Manish Tewari.

After launching in the year 2015, Koovs raised a total of 43 million USD in 3 funding rounds.

The CEO of Koovs is Mary Turner.

View top decision-makers at Koovs

MagicBricks

Magicbricks is a Real Estate company and has headquarters in Noida, Uttar Pradesh, India. Magicbricks has 757 employees and has a revenue of $8M. It was founded in 2006. Magicbricks specialises in the marketplace. Magicbricks is a private company.

MagicBricks was founded by Times Internet Group.

After launching in the year 2006, MagicBricks raised a total of 300 million INR in 1 funding round.

The CEO of MagicBricks is Sudhir Pal.

View top decision-makers at MagicBricks

Chai Point

Chai Point is an F&b company and has headquarters in Bengaluru, Karnataka, India. Chai Point has 271 employees and has a revenue of $8M. It was founded in 2010. Chai Point specialises in online food. Chai Point is a private company.

Chai Point was founded by Amuleek Singh Bijral.

After launching in the year 2010, Chai Point raised a total of 30 million USD in 2 funding rounds.

The CEO of Chai Point is Amuleek Singh Bijral.

View top decision-makers at Chai Point

OYO Rooms

Oyo is a Hospitality company and has headquarters in Haryana, India. Oyo has 13308 employees and has a revenue of $52M. It was founded in 2013. Oyo specialises in hotel booking, online hotel booking. Oyo is a private company.

OYO Rooms was founded by Ritesh Agarwal.

After launching in the year 2013, OYO raised a total of 1.7 billion USD in 12 funding rounds and OYO has acquired a total of 5 companies including Innov8.

The CEO of OYO Rooms is Ritesh Agarwal.

View top decision-makers at OYO Rooms

Pepperfry

Pepperfry is an Internet company and has headquarters in Mumbai, Maharashtra, India. Pepperfry has 766 employees and has a revenue of $19M. It was founded in 2012. Pepperfry specialises in online furniture shopping. Pepperfry is a private company.

PepperFry was founded by Ambareesh Murty, Ashish Shah.

After launching in the year 2012, Pepperfry raised a total of 197 million USD in 6 funding rounds.

The CEO of Pepperfry is Ambareesh Murty.

View top decision-makers at PepperFry

Urban ladder

Urban Ladder is an Internet company and has headquarters in Bengaluru, Karnataka, India. Urban Ladder has 664 employees and has a revenue of $30M. It was founded in 2012. Urban Ladder specialises in online furniture shopping. Urban Ladder is a private company.

Urban Ladder was founded by Ashish Goel, Rajiv Srivatsa.

After launching in the year 2012, Urban Ladder raised a total of 112 million USD in 8 funding rounds.

The CEO of Urban Ladder is Ashish Goel.

View top decision-makers at Urban Ladder

Urbanclap

Urbanclap is an Information Technology And Services (ITES) company and has headquarters in Gurugram, Haryana, India. Urbanclap has 1317 employees and has a revenue of $17M. It was founded in 2014. Urbanclap specialises in personal care, home care.

Urbanclap was founded by Raghav Chandra, Varun Khaitan.

After launching in the year 2014, Urbanclap raised a total of 110 million USD in 7 funding rounds and Urbanclap has acquired a total of 2 companies including HandyHome and Goodservice.

The CEO of Urbanclap is Raghav Chandra.

View top decision-makers at Urbanclap

Box8

Box8 is an F&b company and has headquarters in Mumbai, Maharashtra, India. Box8 has 527 employees and has a revenue of $4M. It was founded in 2012. Box8 specialises in online food. Box8 is a private company.

Box8 was founded by Anshul Gupta.

After launching in the year 2012, Box8 raised a total of 27 million USD in 5 funding rounds.

The CEO of Box8 is Anshul Gupta.

View top decision-makers at Box8

PropTiger

Elara Technologies Pte. Ltd. (housing, Proptiger & Makaan) is an Internet company and has headquarters in Gurugram, Haryana, India. Elara Technologies Pte. Ltd. (housing, Proptiger & Makaan) has 48 employees and has a revenue of $36M. It was founded in 2011. Elara Technologies Pte. Ltd. (housing, Proptiger & Makaan) specialises in the marketplace. Elara Technologies Pte. Ltd. (housing, Proptiger & Makaan) is a private company.

PropTiger was founded by Dhruv Agarwala, Kartik Varma, Prashan Agarwal.

After launching in the year 2011, PropTiger raised a total of 85 million USD in 2 funding rounds and PropTiger has acquired a total of 4 companies including Housing.com and Makaan.com.

The CEO of PropTiger is Dhruv Agarwala.

View top decision-makers at PropTiger

Redbus

Redbus is an Internet company and has headquarters in Bengaluru, Karnataka, India. Redbus has 876 employees and has a revenue of $5M. It was founded in 2006. Redbus specialises in hotel booking, online bus tickets. Redbus is a public company.

Redbus was founded by Ashish Kashyap, Phanindra Sama.

After launching in the year 2006, Redbus raised a total of 10 million USD in 4 funding rounds and was acquired by Ibibo Group for 101 million USD in 2013.

The CEO of Redbus is Prakash Sangam.

View top decision-makers at Redbus

Byjus

Byju’s (Think & Learn Pvt. Ltd.) is an Education company and has headquarters in Bengaluru, Karnataka, India. Byju’s (Think & Learn Pvt. Ltd.) has 6095 employees and has a revenue of $76M. It was founded in 2008. Byju’s (Think & Learn Pvt. Ltd.) specialises in online courses. Byju’s (Think & Learn Pvt. Ltd.) is a private company.

Byju was founded by Byju Raveendran, Divya Gokulnath.

After launching in the year 2008, Byju raised a total of 969 million USD in 11 funding rounds and Byju has acquired a total of 4 companies including Tutorvista.

The CEO of Byju is Byju Raveendran.

View top decision-makers at Byju’s

UpGrad

Upgrad.com is an Education company and has headquarters in Mumbai, Maharashtra, India. Upgrad.com has 366 employees and has a revenue of $8M. It was founded in 2015. Upgrad.com specialises in online courses. Upgrad.com is an educational institution company.

UpGrad was founded by Mayank Kumar, Phalgun Kompalli, Ravijot Chugh, Ronnie Screwvala.

After launching in the year 2015, UpGrad has acquired a total of 3 companies including AcadView.

The CEO of UpGrad is Mayank Kumar.

View top decision-makers at UpGrad

Ecommerce Companies In India

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How to Build The Best Sales Prospect List
JodoPay Increases Revenue by 20-30% Monthly via EasyLeadz
Healthysure Boosts Conversions by 35% with EasyLeadz

hello

by admin

Posted on July 12, 2019October 28, 2021

How to Set up Cold Email outreach for B2B lead gen

The genesis of this guide comes from our experience of talking to a lot of customers who buy custom email lists from us for their lead generation campaigns. On asking them “How are you going to set up your Cold Email outreach?” most of the times reply was –

“We will use MailChimp to send emails”

That got us thinking that it’s high time we laid out the process for sending cold emails based on our personal learning and experience.

At this point you might be wondering why are these guys hating on Mailchimp, well we have nothing against MailChimp. In fact, we love MailChimp and use it ourselves for sending out newsletters and setting up landing pages.

However, a tool is not suited for every application although it might have a certain feature.

You can chew the food on the plate with your teeth, but you can’t possibly be chewing the plate itself, even though you might be capable of it!

First, let us have a look at Why Mailchimp is not the best-suited tool for running cold email outreach and then we dive into the basics of cold emailing and learning how to set up an email outreach campaign to generate leads.

What Mailchimp is suited for?

MailChimp is simple and yet powerful marketing software for –

Building beautiful landing pages.
Building your subscriber list via Opt-In pages.
Running Newsletter and Email marketing campaigns for your subscribers.
Managing and segmenting your audience.

Why MailChimp is not a good fit for cold email outreach?

Violation of Basic Terms

First of all, MailChimp forbids cold emailing. It clearly states in its TOS that you should have subscribers in your list who have opted in and allowed you to send them marketing emails.

Violating the policy may lead to suspension of your account.

Deliverability

This is one of the most important reasons as to why it’s not a good fit. MailChimp triggers campaign emails from shared servers which means originating IP of your message may be flagged as spam by the recipient’s email server if it has received spam messages in past from the same IP, which likely can be the case.

Without sounding too technical what it means for you as an end-user is that your email deliverability is impacted as your emails are more likely to end up in the Spam or Promotions folder.

Additionally, this lowers your open rates and hence the response rates.

No follow-up scheduling

You can’t set up scheduled follow-ups based on replies, which improves open and response rates. You will have to create another campaign and the whole process becomes manual and unscalable. We will explain this in detail, later in the post.

Why Cold Email Outreach?

Cold email outreach is a powerful technique to get in front of the right prospects. People have launched startups, grown blogs and landed their dream clients by sending cold emails.

Now let’s dive into the scenario where you are looking to generate leads for your business.

You have a list of emails and your objective is to reach out to these prospects who yet don’t have any idea about your product or services.

What do you think should be the prime objective if you are looking to generate interest and close a sale?

It should be to get responses from a few of the prospects if not all and jump onto a discovery call to understand their pain points and challenges.

How can you achieve that or what would it require?

You can achieve that by setting a cold email outreach process that works as a growth machine to drive leads.

Now let‘s explore each step one by one.

1. Targeting and Email list building

Targeting lays the foundation to generate high-quality leads through any channel let alone cold emails. Setting up any lead generation process without getting the targeting right is like building a castle on shifting sand.

Right targeting will drive your outreach in the right direction. So how do you get targeting right?

Start off by researching into the business needs and challenges of the Industries and companies (within those industries) who stand to benefit the most out of your products and services.

Once you have narrowed down, now look at which decision-makers would be the right prospects.

This exercise will help in 4 key areas you will –

Get to know who your potential customers are and save you tons of hours which otherwise would have gone in trying to reach out to everyone.
Be able to create your Ideal Customer Profile which will help you in building a targeted contacts list.
Know customers’ pain points, challenges that not only the companies face but also the individuals, which can be used for crafting personalized emails and boost replies.
Get better at lead scoring and comprehending reasons behind why a particular customer is buying and why not.

Now that your targeting is in place next important thing is to get the email list ready. At this step, you can go in 2 directions –

Either build the list yourself using Email finder tools or
Buy a list as per your targeting requirements from data providers like Easyleadz.

Either direction is fine as long as you have weighed in on the following factors –

How niche or broad is your targeting criteria. (Doing In-house vs Outsourcing)
Availability of time and Budget.

Learn here about Building a quality B2B email list.

2. Writing personalized email copies

This is the step where people falter the most but the only way to become good at not faltering at this step is by repetition and experimentation. That is how we have become better here at Easyleadz.

As is the case with building any other skill you become better at cold emails as you write more and keep on experimenting with formats and optimize

There are dozens of email templates out there, in fact, we also share templates with our readers but truth be told simply copy-pasting a template won’t get you much success.

Instead of simply copying, make any template your own.

Meaning, understand the structure of communication and add your own personalization based on the understanding of your audience. it’s definitely hard work.

Most people skip the hard work and then complain we are not getting responses.

In the beginning, write cold emails from scratch, draft a few different versions and test them. Having said that there are few Cold email best practices that you can always follow –

Personalize subject lines and test different versions. Short and crisp or long form such as asking a question like Joe, Are you looking to scale lead generation?
Opening lines should be engaging and warm up the reader to read through the whole email. You can be direct or quirky or clever. Try all different variations and assess what works best in your case.
Make it about your prospect’s problem and how you have a solution and not about your product features or bouquet of services.
Always close with a call to action and preferably a single one. It is necessary to direct your reader towards making a decision at the end. Never leave it. You can ask about connecting over a call or seeking their permission to send more information or simply asking them to watch a video or webinar.
Keep your signature short and crisp with links to social profiles preferably LinkedIn. Don’t stuff it with too much text and company logo.
Don’t use too many links or images in your email body. It will negatively impact deliverability.
Don’t include attachments as at times google’s spam filters route the mail to spam even if its a scanned attachment.

In order to dive deeper into the technicalities of writing cold emails, you can refer to

Cold Email Tutorial by Cathy Patalas.

3. Setting up Email domain – Basic checks

Next thing you need is an email domain to send emails from. It is highly advised to not send emails from your main business domain such as easyleadz.com. Instead, use an alternate but similar sounding domain for e.g. easyleadz.in.

The benefit here is that even if people mark you as spam on rare occasions it will not impact your main business domain.

Once you have your email domain set up, create a personal email account using your name. Don’t plan to send emails from ids like info@domain.com or sales@domain.com. It lends credibility to the overall personalization you are trying to achieve with your email body.

You can create your email account either using service from your Domain hosting service provider or use Gmail for Business or Outlook.

We would advise using Gmail since most of the cold email automation tools allow you to quickly connect your official Gmail account in a single step without having to go into technicalities of manually configuring IMAP and SMTP settings.

Irrespective of whether you have a new email account or an existing one if you are using it for the first time to send cold emails at scale, keep in mind these basic checks –

Set up SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail) to protect your domain. Learn how to set it up.
Warm up your email account before sending large batches of cold emails. Start small with 10-15 emails per day and slowly increase in intervals of 7 days. Don’t jump from 10 to 50 increase in intervals of 15-20 emails.
Always Verify your email list using tools like Neverbounce. or learn more about how to verify email address in this Saleshandy indepth article.

4. Setting up Email Outreach Tool

Now comes the step where you can automate your outreach process and generate leads at scale. So what is an Email outreach or Cold Email automation tool?

Cold Email outreach tools help you send out personalized cold emails at scale while mimicking human-like sending behavior. You can set a sequence of emails (schedule followup emails in case no replies) for each recipient and the tool automatically send follow-ups based on reply detection on previous emails.

You would be easily able to track open, reply, click rates and optimize the performance of your campaigns.

For e.g. you can easily check which email in the sequence is getting most replies and which one is not and accordingly optimize.

You can set up your campaigns in 2 steps –

Connect your Email account and upload an email list
Create Email sequence.

First 2 steps are easy, I am going to focus on the third.

Setting up Email sequence

You might be sending cold emails to 100’s of prospects but if you are not sending follow-ups your open rate is impacted negatively by at least 30-40% and reply rate by at least 10-15%

This campaign had only one email

This campaign had one followup email

Note the difference in open rates and reply rates

In our experience of sending 1000’s if not millions of emails on an average, it takes at least 3-4 touches to get a response.

Here are the basics of setting up followup emails –

Setup at least 3-4 follow-ups in your campaign, although recommended, is 5-6.
Keep the flow of communication in followup emails in context to the previous email. You can even take the prospect through an awareness journey wherein the first email your CTA can be as simple as reading an informative post and then in one of the next follow-ups you can ask for a call.
Wait at least 2 days before sending a followup email. Give your prospects space and time to evaluate what you are offering to them.

Now coming to actual tools you can use, there are many of them with their own unique features and value proposition.

However, there are certain standard features that most of the tools provide –

Email verification and list cleaning
Reporting features like Open, Link and Reply tracking
Personalization tags
Follow-ups
A/B Testing
Contact Management
Integrations with Third Party apps.
Free trials.

We are going to look at 3 of the tools we have tried and loved them –

1. Woodpecker.co

Easy to use UI even if you are new to using email automation tools. Found it really easy to get started right away without much learning curve involved.

Pricing starts at $40 per month and you can send emails to an unlimited number of prospects. They have 14 days of free trial available.

2. Reply.io –

Reply has been around for almost 5 years and the team has added some exciting features like Direct Calling, Gmail Plugin, and Live Tasks to make the platform more powerful over the years and enterprise adoption worthy. One thing I loved about their email composer is the ability to choose templates right from the composer itself.

Pricing starts at $55 per month with 14 days of a free trial. In higher plans, you get a has a host of team collaboration features

3. Lemlist –

Lemlist is the new kid on the block and they have created quite a buzz with their Image and Video personalization features. Those of you curious to try out images and videos in cold emails Lemlist is your go-to platform.

Pricing starts at $29, in the base plan you can send emails to unlimited prospects with a cap on daily sending limit to 100 emails.

Here is what to do next

1. Tell us which part of cold email outreach you were not paying attention to earlier.

2. Download the PDF Version of this guide

B2b Growth

B2b Leads

B2b Sales

Cold Emails

Lead Generation

Startup Growth

hello

by admin

Posted on July 12, 2019July 31, 2019

5 templates of email introducing a new product

Email introducing a new product is one of the most cost-effective and direct ways to reach out to the right prospects. When any product is new what it needs most is a tribe of right kind of early adopters who will not only use the product but also give valuable feedback that is so sought in early stages.

Either you can wait for those early users to discover your product or you can cut it short by directly sending an email introducing the new product, making them aware of the pain points your product solves.

The situation is unique given that there is no social proof yet which can be used as a unique proposition for prospects which means either the communication has to stand out or the product or even better Both.

The main objective of sending the email is not to immediately close a sale but to generate enough interest so that your prospect responds. Once you have their attention, you and your product can do all the talking and convince them to buy.

Keeping that in mind here are 5 examples of

Email introducing a new product

Adapt these to pitch to your prospective customers.

1. Be direct with product benefits as the core of communication

Hey {firstname},

This is John, I work in {Role} at {Company name}.
I came across your company profile and thought what we offer could be of value to you.

We have recently launched {Product} which helps in

{Benefit 1}
{Benefit 2}

If this sounds interesting, can we set up a time for a quick call?

{Signature}

Pro Tip: Now the most important piece in this email is how you contextualize the benefits w.r.t. The business challenges or the pain points your prospect might be having.

2. Weave a story around your product

Greetings {firstname},

I was browsing through your companies website and thought of dropping you a note.
You have never heard of me, I am Joe from {company name}.

While working on X we realized that {Pain point 1},{Pain point 2} could be easily resolved using a tool which helps with {solution 1}, {solution 2}.

We buried ourselves into the problem and worked hard for the past 6 months on building {product name} which can help companies like {company name} with achieving {benefit 1}, {benefit 2}

If you can give me 15 mins of your time this week, I can walk you through how we can help you achieve these results.

{Signature}

Pro Tip: Study your prospects’ pain points in depth so you can customize it as close to their objective as possible 18

3. Be direct with the fact that yours is a new product.

(and how it is better than existing solutions)

Hey {firstname},

This is Joey, I work at {Company name}.
I came across your company profile and thought what we offer could be of value to you.

Although we have recently launched our {product name} but we solve {paint point 1}, {pain point 2} better than {competitor 1, competitor 2}.

We deliver {result 1}, {result 2} by {quantiy the benefit} at 10% less cost.

In case this piques your interest enough, Can we speak for 10 mins sometime this week?

{Signature}

4. Let a personalized video do the talking

Greetings {firstname},

Apologies for interrupting your lovely day but I wanted to show you something that can be of value for {company name}.

{Video – Personally talking about the product}

Btw, This is Joe from {company name}
Have a great day ahead!

{Signature}

Pro Tip: Don’t send a basic product demo video with voiceover, instead, talk directly with the prospect and explain to him/her what you have built and why. Put your call to action in the video itself.

Prospects will appreciate the time you took out to create a personalized video for them.

Your hustle will reflect positively on the product and create a positive image.

Learn more about using personalized videos in emails.

5. Break the ice with a dash of humor and make it about yourself.

Largely intended to get a meeting or demo call. A tinge of humor lowers the unfamiliarity and warms up the reader.

In business settings, people generally receive to the point, professional-sounding emails. Your email could be a positive break from the pattern and might elicit a response.

Think like a stand-up comedian!

Greetings {firstname},

I wanted to show up on your doorstep and introduce myself, alas all I could manage is this email 😛
You have never heard of me, I have not done anything newsworthy yet!

This is Joe and I lead {role} for {company name}.

We are new kids on the block helping companies in {key areas, for e.g. Customer support} but with a much more powerful solution that delivers {X}% better results.

Oh, and I wanted to ask something before I show myself out of the mailbox.
Can we get on a demo call where I can show you how we deliver better results?

Now you can go back to sipping that cup of coffee you have been waiting for.

Have a great day ahead!

{Signature}

You can try mixing and matching the content and format (text/video). Test different versions to optimize response rates.

Don’t forget to follow up 2-3 times with your prospects not everyone might have to time to reply the first time itself.

Here is what to do next

Share your results with us and the email that nailed it.
If you want to learn about lead generation, read How to set up Cold Email Outreach for B2B Lead Generation.
Looking for more templates? Here are 10 Cold Email templates that get better responses

Cold Emails

Lead Generation

Startup Growth

hello

by admin

Posted on July 5, 2019July 9, 2019

How we got our first 50 paying customers

For a startup especially the bootstrapped ones like us, early paying customers are most crucial. First 50 paying customers not only bring revenue but also validate your value proposition and help you grow in the right direction.

It becomes even more important that you listen to them and their feedback, on the other hand, don’t get every customer on board who are willing to pay in early stages, as every customer is not a fit.

They might pay you but if they eventually become a pain in the a*s and you have too many of them, it will drain the team more and impact long term growth.

As a small team starting out with limited resources at the disposal it is really important to pick the right and few battlegrounds and go all in on them. You practically can’t be targeting every marketing channel to get the first 50 paying customers.

So here is a lowdown on how we went about acquiring our first 50 paying customers.

The Process

Step 1 – Narrowed down on channels we would be focussing on

Step 2 – Worked on lead generation tactics for each channel.

Step 3 – Analyse how each channel performed, rinse and repeat.

We decided to focus on the following 3 channels and hit the mark of 50 customers:

1. Cold E-mail Outreach

Since we help companies with building B2B contacts list, it was a no brainer. We cook and eat our own cake.

Source: Giphy

E-mail outreach is a much better channel for quick revenue realization in early stages as SEO/Content Marketing take time to build and drive results. You can’t be entirely dependent on your Inbound marketing to kick in results.

We built our e-mail lists based on the following criteria –

Industries – We picked Industries where companies are B2B focussed.
Employee Size – 50-500 Employee size companies.
Designations – Marketing/Sales Heads/VP’s/Directors

Next, we worked on our E-mail templates varying the content depending on which Industry we were targeting and used an E-mail automation tool using which we could set a cadence of 4-5 follow-ups.

You can check out the templates that worked for us – Top 10 B2B Cold E-mail Templates

We tracked open, click and reply rates consistently and optimised our campaigns for higher response rate.

Cold E-mail outreach is still a big part of our lead generation process and drives close to 40% of our monthly revenue.

Our advice would be to start small with your outreach campaigns and examine how well your targeting, content, and scheduling is working and scale up from there.

2. Quora

Here are some interesting facts about Quora (Source: Similarweb)

Quora has more than 600 million monthly visits
Almost 20% of traffic coming from India
Of the overall traffic, 70% of it is coming from search

What does this mean?

This means people are searching in google for answers and end up on answers in Quora because questions asked on Quora get indexed in search results.

This means if you answer readers’ queries in your niche in an in-depth manner, you are likely to get visitors who are not only interested in your product/service they already have a fair idea of what problem you can solve.

To top this as per this Gartner report close to 88% of buyers encounter information during their decision-making process and one of the easiest ways to disseminate information about your services is Quora.

So what did we do? We went about dedicatedly answering the questions in our niche and adding value for the readers and buyers in our own unique way.

Now there is a whole process to finding the right answers on Quora to balance the amount of effort you should publish and visibility it can drive for your product and services. Deserves a well-explained post in itself, we will write about this one soon

Blindly answering every question that comes across in your feed is like burying your head in the sand and then expecting the storm won’t hit you.

A few basic checks you can follow while starting out are –

Pick a few niches where following is big and answer consistently
Look at follower to answer ratio. 3:1 is good and anything above it is great. Don’t just leave a question because the above ratio is low if you feel you can write something which can really benefit the readers, go ahead and write.
Make use of the Answer wiki’s, edit/create them wherever you think your product/service is the right fit.

Not only did we start getting traffic from Quora, as we kept on posting, but traffic also started converting into leads and leads into revenue.

3. LinkedIn

Being the largest Professional network, its a heaven for anyone looking to sell to businesses. You can not only target your audience but also engage with them and build relationships.

LinkedIn is the most effective social channel when it comes to generating B2B leads. Don’t believe me, read this post from Neil Patel LinkedIn Strategies for B2B Marketing. As per his research, almost 80% of social media leads come from LinkedIn.

There are many tactics which can generate leads on LinkedIn right from having your own company page to participating in groups.

We will focus on tactics we adopted to drive leads:

1. Content Publishing – We continuously post about our learnings, best practices, B2B lead generation tips and add value to the network using free giveaways like one of these posts which generated close to 2M views.

There are a fraction of people who like, comment and directly interact with your content and then there are lurkers, who simply observe and absorb value from your content for a time and then when they are in buying mode they know where to look.

2. Prospecting and Direct Messaging – LinkedIn is a great platform to prospect your target audience especially with all the insights you get to know about your prospects can be used for personalized outreach.

First, start with connecting the right prospects in our case it was people working in Sales and Marketing roles across companies.

Don’t simply hit send when you are sending a connection request, personalize your request by adding a note and follow up with a conversation using the insights you have about them. It can be about workplace promotion, their social activity or any great piece of content they wrote.

In all honesty, we tried both the things directly pitching our services right after the connection was accepted out of eagerness and pitching after a few rounds of messages has been exchanged.

The second approach fared better, warmed up the other person, built a level of familiarity and created a more solid pitching ground for our services.

These are not the only channels which can help get early paying customers. Now we have also started focussing on SEO and Content Marketing.

You can always experiment rapidly with a bunch of channels and settle on few that would work. The operative word here is few as a small startup team you ought to be focussing and optimizing on every calorie of energy spent rather than fighting on all fronts.

Let go of the good ones for great ones at least for reaching from zero to 50 paying customers.

B2b Leads

B2b Sales

B2bmarketing

Startup Growth

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by admin

Posted on March 1, 2019July 3, 2019

How to generate quality leads for travel business

If you are into corporate travel business then your sales team will be working hard to find the qualified prospects and convert them into your customers.

Corporate travel is a highly competitive space and staying relevant in this space demands lot of sales efforts and a good customer service to retain the existing clients.

You need to understand which kind of customers will be more likely to spend money on corporate travel and approach them effectively.

I am sharing few tips on how you can target the right companies for your corporate travel business.

Target IT, Pharma, Management Consulting companies

As per a report published by Business Traveler, in USA alone companies spent 45 billion USD in travel.

Information technology, Pharma, Management Consulting, Manufacturing, Construction companies spend the most on corporate travel.

So if you are a corporate travel business then you can reach out to companies in these industries and optimise your sales outreach.

Using EasyLeadz sales automation tool you can setup an EasyBot which can find companies in above segments and reach out to the decision makers over email automatically on your behalf.

Target recently funded companies

Companies who have recently raised funding are the ones who will invest money into expansion and growth of the company.

They will be hiring more people and opening new offices in new locations. Hence an inherent need for more travel in coming months.

If you reach out to these companies right after they raise funding then your chances of converting them into a client improves a lot.

EasyLeadz sales intelligence tool tracks recently funded companies daily and automatically triggers a personalised email to the right decision makers, as preset by you.

Target companies who launch new products

Companies that launch new products invest money in distributing those products into multiple regions. The people responsible for distribution travel a lot.

Track all recently launched products specially physical products and reach out to those companies at the right time.

Using a sales intelligence tool like EasyLeadz can solve your problem of finding such companies and reach out to them at scale. Thus helping your sales team to scale the process.

While doing all these targeting you will have to also work on following:-

Using a personalised subject line for improving open rates
Use a good cold email template that improves response rate
Implement a proper follow up email sequence for improving response rate
Work on your email deliverability and optimising your sales responses

B2b Sales

Cold Emails

Corporate Travel Leads

Lead Generation

Sales Automation

Sales Intelligence

hello

by admin

Posted on February 27, 2019February 14, 2019

How to generate quality leads for corporate gifting

You reach out to 100 companies and then you get disheartened that they are not replying to your emails. This is what a normal day looks like for a sales person.

This post is focussed on lead generation strategies for a corporate gifting business. Companies like Amazon are too in this space with their corporate gift cards. Others like Sodexo are also competing for the same pie of customer wallet.

So how can you compete with these big companies that have deep pockets?

By using these simple strategies you can reach out to more relevant companies and generate high quality leads for your corporate gifting business.

First and most important aspect is to understand who is more likely to spend money on corporate gifting and when are they more likely to invest.

One time is when there is a festival and the other time is a business milestone or a strategic employee or consumer promotion. Following are the use cases when a company buys corporate gifting or gift cards so to say:-

Employee gifting on birthdays etc
Sales incentives to sales people
Festival gifting like Christmas, Diwali, New year
Promotion for its customers like a giveaway campaign or reward program
Gifts to distributors or channel partners tied to their sales

Depending on where your use case is most relevant you can time your outreach according to that use case.

If your gifts are more used for Festivals then reaching out to corporates during that time is more relevant. However, if your gifts or gift cards can be used for other use cases then you can do your outreach all year using certain intelligence that I will share below.

Let’s see how you can compete with others and improve your lead generation.

Target companies with focus on employee wellness

One way is to target companies with a large number of employees (over and above 500) and the other way is to further optimise your outreach by targeting companies that are already investing money in employee welfare or wellness.

But how you can find those companies?

You can start by tracking companies that have a job role related to employee wellness or employee welfare or companies who are actively hiring for these roles.

These companies are already having a budget and dedicated team that focus on employee wellness so why not chase these companies that resonate with what your business do?

Using EasyLeadz sales intelligence tool you can put this tracking on auto pilot mode. The tool will find such companies daily and find the right decision makers and reach out to them over email so that your sales team do not have to spend time manually on researching such companies.

Target companies into channel sales or distribution

One of the major contributor to gifting business is distribution business. A company that has retail or distributors partners incentivises its partners using certain reward programs.

If that retail partner do a certain size of business then they are rewarded with a gift card.

This is major chunk of business for many corporate gifting companies.

If you are not thinking of this use case then you are missing out on a lot of business.

If you want to do such targeting then you can either do manual research on Linkedin or Google to find companies that have distribution or you can use EasyLeadz B2B sales automation tool to find such companies and reach out to decision makers.

Target companies in consumer space

Companies that are into ecommerce sales or entertainment business keep on running promotions on their channels. This promotion helps them engage their user base and reward them time to time.

Reaching out to these companies effectively can give your business an edge over the others by not just giving you business but also establishing you as a brand when the other company use your brand as a way to reward their users.

Reaching out to such companies is an easy task if you use EasyLeadz sales automation tool.

Sales incentives to employees

Companies that have a direct sales team or customer support team can use your gift cards or gift products as a method to reward their sales team or customer success teams.

This gift can be linked to their performance and can be given by the employer to their sales or customer support/success teams.

Once it becomes a part of their program the business will keep become recurring.

You can search those companies over Linkedin and see which companies have a large sales team or customer support team.

Alternatively you can use EasyLeadz sales intelligence tool to find such companies like SAAS business who are more into direct sales and customer success and reach out to them automatically using the fully automated sales tool.

Also remember while reaching out to these companies make sure you also work on your email subject lines. Having a good subject line improves your email open rates and having a good email template helps you improve your response rates and meetings with these prospects.

Once you start reaching out to these companies keep working on your email deliverability and improve your response rates.

B2b Leads

B2b Sales

Cold Emails

Corporate Gifting Leads

Sales Automation

Sales Intelligence

hello

by admin

Posted on February 19, 2019February 19, 2019

How to get quality leads for web development agency

There are lakhs of web development companies in India and United States. Everyone is competing for the same customers and trying to win more clients.

Its a tough market to be into. If you do not innovate then your revenues will not grow at a pace that you expect it to grow.

Generating high quality leads for web development agency is not hard if you understand your customers well and prepare a targeted accounts list based on relevancy and stop targeting companies randomly.

I will share some targeting criterions that will help you target more relevant companies and generate good quality leads for your web development business.

Target recently funded companies

When are the companies more likely to invest into web development or mobile app development?

The answer is : When they have money to invest and when they have a need to invest and on top of when they want their product to be revamped or likely to grow fast.

All the above factors are checked when a company raises funds. As this company will be now keen on investing money into product upgrade, technology and infrastructure upgrade and already have a need to grow fast.

Thus, targeting companies who have recently raised funding becomes the number one priority for any web development company.

You can use google news to search for such announcements daily or you can use a fully automated sales solution like EasyLeadz using which you can find recently funded companies, find the right decision makers in those companies and automatically trigger an email to the prospects.

Easyleadz – list of recently funded startups

Target companies hiring for web developers

Who else is more likely to invest into outsourcing their web development work to an agency?

The companies who are already showing an intent that they have web development projects in hand.

The companies who are actively hiring for web developers or similar roles are already investing money into projects related to web development.

Thus, they become more relevant when it comes to targeting companies for your web development agency.

Instead of randomly targeting companies if you can streamline your targeting criterion and reach out to more relevant companies then it will give you a better targeting approach and improve your response rates on your sales campaigns.

You can use either job portals to track companies actively hiring for roles related to web development or you can use EasyLeadz to track such companies and put your outbound sales on auto pilot mode.

EasyLeadz sales prospecting tool will automatically track such companies daily and reach out to the decision makers in those companies and send them an email.

While reaching out to these companies there are few things that you will have to remembers:

Work on your email subject lines to improve open rates.
Create a good b2b email template that will improve your response rates.
Measure your response rates and improve your cold email deliverability.

B2b Sales

Cold Emails

Lead Generation

Sales Automation

Web Development Leads

hello

by admin

Posted on February 15, 2019February 15, 2019

How to generate quality leads for cloud business

I have been writing articles on lead generation for several use cases. One that always fascinate me is cloud computing specially because everything is moving to cloud these days.

Digital transformation is pushing every business to adopt cloud solutions for their business processes and their products or services they offer to their consumers.

This gives immense opportunities for cloud service providers. I will talk more about how you can leverage sales intelligence to reach out to right companies for your cloud business and generate high quality leads.

Target recently funded companies

Most funded companies press the pedal on growth instantly after they got money in their bank. This growth can be scaled using a cloud server or a service provider that can support this growth.

If you reach out to these companies right after they have got funding then your chances of having a high quality prospect improves a lot compared to if you reach out to the same companies before or too late.

In order to reach out to recently funded startups, you can either do google news search daily or use tools like EasyLeadz using which you can put your sales outreach on autopilot.

EasyLeadz sales automation tool will automatically find recently funded companies and find the right decision makers in these companies and reach out to them over their emails.

Target ecommerce & SAAS companies

The companies who are more inclined towards cloud solutions are consumer focussed companies that serve massive user base.

Ecommerce companies are on cloud usually and also companies who provide software as a service (SAAS) to their customers.

You can reach out to these companies in order to optimise your sales performance and improve your ideal customer profile persona and lead generation.

The process of finding ecommerce companies or SAAS companies can also be automated using EasyLeadz sales intelligence tool.

Target companies actively hiring for roles like cloud

The companies who are actively hiring for roles like data analytics, big data, cloud security, cloud computing are the companies who already have a cloud or they are planning to upgrade to a cloud server.

Either ways it means your outreach to these companies becomes relevant.

Reaching out to these companies will improve your conversion rates compared to randomly targeting companies.

EasyLeadz can track companies who are hiring for cloud computing roles and automatically reach out to the right decision makers in these companies.

This automated sales solution can save you hours of manual research and help you scale your lead generation process.

While reaching out to these companies you will have to work on your email templates and always experiment with your cold email subject lines.

A good subject line can improve your open rates and having a good personalised cold email template can improve your response rates.

Once you have started to reach out to these companies you can work on improving your cold email deliverability by using best practices.

B2b Leads

B2b Sales

Cloud Computing Leads

Cold Emails

Sales Automation

Sales Intelligence

hello

by admin

Posted on February 13, 2019February 13, 2019

How To Generate Quality Leads For Advertising Business

Thousands of advertising agencies and software tools exist today and its a competitive space. Finding more clients in this space is challenge to sales representatives.

The reason most sales people struggle in finding leads for their advertising business is because they rely too much on referrals and often do random cold calling to companies.

I am going to share some tips on how you can generate high quality leads for your advertising business.

Target recently funded companies

Companies who have recently raised funding from investors will have money with them. The first thing that any company do after they have money is that they invest in marketing and growth.

So reaching out to companies at this point will lead to a higher conversion because their focus will be to grow marketing function of their organisation.

An advertising agency can reach out to these companies and customise their offering according to the business of the company and generate high quality leads.

Using EasyLeadz sales intelligence tool you can automate the process of finding recently funded companies, find the decision makers in those companies and reach out to those decision makers over email.

Target companies hiring for specific roles

Companies who are hiring for roles like digital marketing, advertising, media planner are the ones who have already decided that they want to invest more money in advertising and marketing function of their organisation.

As an advertising agency if you reach out to these companies at the right time there will be better chances of conversion and a potential client.

Hiring is a big aspect of a company focus area. If any company is hiring for SEO it means they want to grow their SEO and have a budget allocated for SEO.

EasyLeadz sales automation tool can find these companies on a daily basis and find the right decision makers in these companies.

Once it has found the decision makers it will start reaching out to them over email using a personalised template that you can setup in the dashboard.

Target using niche sectors like Ecommerce

The other targeting criterion can be niche sectors like Ecommerce companies. You will have to understand that the kind of companies who invest more into advertising are more consumer focussed companies and they invest heavy chunk of their money into offline advertising.

So in order to optimise your cold email conversion you can start targeting companies sector wise based on whether are Ecommerce or not.

Using EasyLeadz sales intelligence tool you can find list of ecommerce companies and automatically reach out to the decision makers in those companies over email.

Key to generating good quality leads is understanding your Ideal customer profile and having a good email subject line and a well defined cold email template.

Once you have these things in place you can then focus on improving your cold email deliverability and use a proper sales follow up sequence to improve your response rates.

Advertising Agency

B2b Leads

B2b Sales

Cold Emails

Lead Generation

Sales Automation

Sales Intelligence

Sales Research

Articles written by admin

by admin

Top 70 E-commerce companies in India

Top 70 e-commerce companies in India

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5. Break the ice with a dash of humor and make it about yourself.

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How to generate quality leads for travel business

Target IT, Pharma, Management Consulting companies

Target recently funded companies

Target companies who launch new products

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by admin

How to generate quality leads for corporate gifting

Target companies with focus on employee wellness

Target companies into channel sales or distribution

Target companies in consumer space

Sales incentives to employees

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How to get quality leads for web development agency

Target recently funded companies

Target companies hiring for web developers

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How to generate quality leads for cloud business

Target recently funded companies

Target ecommerce & SAAS companies

Target companies actively hiring for roles like cloud

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Target recently funded companies

Target companies hiring for specific roles

Target using niche sectors like Ecommerce

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