What is B2B Demand Generation Marketing? [+Examples]
Demand generation strategies help B2B companies reach potential clients who they may not have been able to reach before. By implementing B2B demand generation marketing strategies, you can increase your sales by up to 4x. The more awareness about products/services, the more the clients can be passed through the sales pipeline.
What is Demand Generation Marketing?
Demand generation marketing is a type of marketing in which awareness about a specific product or service that offers a solution is created in an effective manner. In fact, 70% of companies are increasing their budgets for demand generation marketing. Basically, B2B companies that offer solutions, create a buzz, or FOMO about problem-solving products/solutions that meet the requirements of their targeted audience.
Basic Principles of an Effective Demand Generation Marketing:
Admit to the customer that you are aware of a problem they face
Recommend your products or services as a solution to the problem
Demonstrate how your company is better than a competitor
This type of marketing includes content marketing such as social media posts, blog posts, videos, infographics, email marketing, and even podcasts. These content elements help the companies to bring awareness, build trust, as well as create hype around the product/service.
Moreover, demand generation is a complete approach to bring genuine interest among clients by putting various marketing materials in one place strategically.
Firstly, B2B companies find out potential target demographics. Then, target them and move them through a sales process. Thus, a company acquires more customers, promotes new products and services, and retains and re-engages existing or previous clients.
B2B Demand Generation
B2B demand generation is a process in which a sales professional drives interest in a product or service that is targeted to potential customers. It is also a trick used by marketers to create a buzz about an offer or product.
Furthermore, the purpose of B2B demand generation marketing is to build customers’ trust and the company’s reputation. This marketing strategy should be able to convince the ideal customers that the product is the only solution to their problem.
Generating demand doesn’t always have to mean generating leads. It is also a success if it generates shares, sales, downloads, signups, comments, or awareness of your company or product.
When the stakes are higher, selling becomes a slower process, and generating demand is more important than ever. The longer it takes to sell a product, the harder it is for sales teams to keep customers interested at each stage of that journey.
B2B Demand Generation Marketing – Examples
Now, let’s take a look at some examples of B2B demand generation marketing:
Create Quality Content
Companies should have a blog section on their website. They should create blogs that educate, and prompt the reader to share and recommend them to others. The blogs should be enriched with quality content.
You can write blogs on the topics such as recent news, the latest technology, issues in the industry, and solutions to the problems in the industry. There is no need to tell how great you are in every blog. You only require to provide the information that can drive interest among your target audience.
Moreover, content should be in the form of text, visuals, memes, newsletters, emails, infographics, presentations, images, videos, or even podcasts.
Send Personalized Email Campaigns
Personalized emails can increase open rates by 50%. It’s a proven B2B marketing strategy that is used to connect with the target audience. Today, customers love personalized messages and relevant content from brands.
Create Informative Videos
The high amount of internet traffic comes from mobile users. In fact, mobile users prefer to consume content in the form of videos more than other forms of content. Companies should create informative videos or short animations about the products and services they offer to engage more prospects.
Make Proper Use Of Social Media
Social media is a great tool for your B2B demand generation marketing. In fact, companies with active social media presence are more likely to drive interest among people.
Moreso, social media channels like Facebook, Instagram, LinkedIn, and Twitter are the best platforms to post infographics, videos, and how-to guides. Use hashtags related to your niche and post during business hours to boost engagement and bring more awareness about your brand.
With the built-in analytics, you can analyze which type of content gives more engagement, and find what people say about you, and your industry.
Key Takeaways On B2B Demand Generation Marketing:
(1) Create hype around a product or service (2) Put yourself in the place of customers (3) Be ready for a long sales cycle (4) Keep updating the quality content (5) Use social media to create buzz (6) Provide problem-solution-demonstration
In recent years, the D2C brands in India have witnessed massive growth. In the past, manufacturers typically relied on third-party distributors to sell their products. But today companies can build direct relationships with consumers through the internet.
Moreover, it is estimated that the direct-to-consumer (D2C) market in India will grow to USD 100+ billion by 2025. There are more than 800 D2C brands in India. In fact, brands all over India have started to follow the D2C business model by eliminating the middle source.
In general, D2C brands have the ability to build relationships with their customers and provide them with an unparalleled level of customer service. This is why consumers are flocking to direct-to-consumer brands.
Now, let’s have a look at the top 200 D2C brands in India with their key decision-maker contact information.
List of Top 200 D2C Brands In India
Below are the top 200 D2C brands in India with their key decision-maker contacts.
MyGlamm
MyGlamm is a renowned D2C brand across India that sells cosmetics and personal care products. In 2021, the company became the first Indian unicorn startup in the DTC beauty and personal care business. It has its headquarters in Mumbai, Maharashtra, India. MyGlamm has 524 employees and a revenue of $1.2 billion. It was founded in the year 2015. It is a private company.
Priyanka Gill, Darpan Sanghvi, and Naiyya Saggia are Co-founders of MyGlamm.
After launching in 2021, MyGlamm has raised US $150 million in a series E funding round.
Wow Skin Science is a direct-to-customer company making a name for itself in the beauty and personal care space with its innovative products. It has its headquarters in Bangalore, Karnataka India. Wow Skin Science has 225 employees. It was founded in the year 2014. It is a private company.
Manish Chowdharyis and Karan Chowdhary are the Co-founders of Wow Skin Science.
After launching in the year 2014, Wow Skin Science has raised a total of US $124.9 million in its funding round.
Mamaearth is a famous and trustable D2C brand across India. It is known for its organic products. It has its headquarters in Gurgaon, Haryana India. Mamaearth has 357 employees and a revenue of US $50.5 million. It was founded in the year 2016. Mamaearth is a private company.
Ghazal Alagh and Varun Alagh are the Founders of Mamaearth.
After launching in the year 2016, Mamaearth has raised US $751.4K in its funding round.
Sugar Cosmetics is a famous D2C brand in India and has emerged as the most valuable & preferred cosmetics brand in India. It has its headquarters in Mumbai, Maharashtra. SUGAR Cosmetics has 408 employees and was founded in the year 2012. SUGAR Cosmetics is a private company.
Kaushik Mukherjee and Vineeta Singh are Founders of SUGAR Cosmetics.
After launching in the year 2012, SUGAR Cosmetics has raised $49.2M in its funding.
Boat is a D2C brand that provides affordable, durable, and ultra-fashionable audio products to groove. It has its headquarters in Delhi, India. Boat has 552 employees. It was founded in the year 2013. Boat is a private company.
Aman Gupta and Sameer Mehta are the Founders of Boat.
After launching in the year 2013, BoAT has raised $176.0M in its funding.
Noise is a Top D2C brand in India because it was one of the first brands to offer truly wireless earbuds; the Noise SHOTS. It has its headquarters in Gurugram, Haryana, India. Noise has 277 employees. It was founded in the year 2018. Noise is a private company.
Amit Khatri, and Joseph Levi are the Founders of Noise.
After launching in the year 2018, Noise has raised $4.5M in funding.
Licious is a d2C brand in India whose mission is simple- they want their consumers to eat the best meat possible. It has its headquarters in Bengaluru, Karnataka India. Licious has 1342 employees. It was founded in the year 2015. Licious is a private company.
Abhay Hanjura and Vivek Gupta are the Founders of Licious.
After launching in the year 2015, Licious has raised $338.5 million in its funding rounds.
Country Delight is a D2C brand that will give you a choice to order Milk, Bread, Eggs, Ghee, and other farm products as per taste and health preferences. It has its headquarters in Gurgaon, Haryana, India. Country Delight has 711 employees. It was founded in the year 2015. Country Delight is a private company.
Chakradhar Gade and Nitin Kaushal are the Founders of Country Delight.
After launching in the year 2015, Country Delight has raised $35.6M in funding.
HealthKart is a D2C brand that helps you order all nutrition daily needs and supplements of different brands in one place. It has its headquarters in Gurugram, Haryana, India. HealthKart has 1006 employees. It was founded in the year 2011. HealthKart is a private company.
Sameer Maheshwari and Prakash Tandon are the Founders of HealthKart .
Sleepy Owl is a D2c brand and is a unique homegrown Indian coffee brand that sells fantastic products like cold brew packs, hot brew bags, ready-to-drink cold brew bottles, etc. It has its headquarters in New Delhi, India. Sleepy Owl has 66 employees. It was founded in the year 2016. Sleepy Owl is a private company.
Ashwajeet Singh, Arman Sood, and Ajai Thandi are the Founders of Sleepy Owl.
After launching in the year 2016, Sleepy Owl has raised $500K in funding.
Pepper Fry is a renowned d2c brand that offers its customers to buy furniture on rent. It has its headquarters in Mumbai, India. Pepper Fry has 1135 employees. It was founded in the year 2011. Pepper Fry is a private company.
Ambareesh Murthy, Ashish Shah, and Sanjay Netrabile are the Founders of Pepper Fry.
Melorra is a famous D2C brand that deals in jewelry. It has its headquarters in Bengaluru, Karnataka, India. Melorra has 231 employees and a revenue of $14 million. It was founded in the year 2015. Melorra is a private company.
Saroja Yeramilli is the Founder and CEO of Melorra.
After launching in the year 2015, Melorra has raised $39.4M in funding.
Flatheads is a D2C brand that has a versatile collection of casual wear to office wear. It has its headquarters in Bengaluru, Karnataka, India. Flatheads have 10 employees and a revenue of $168K. It was founded in the year 2019. Flatheads is a private company.
Utkarsh Biradar and Ganesh Balakrishna are the Founders of Flatheads.
After launching in the year 2019, Flatheads has raised $992.3 in funding.
Atomberg is a D2C brand that makes energy-efficient fans and allied equipment. It has its headquarters in Mumbai, Maharashtra, India. Atomberg has 457 employees. It was founded in 2012. Atomberg is a private company.
Manoj Meena and Sibabrata Das are the Founders of Atomberg.
AndME is an Indian D2C brand that serves the needs of women across menstrual health, fitness, beauty, and mental health. It has its headquarters in Bengaluru, Karnataka, India. AndME has 6 employees. It was founded in the year 2017. AndME is a private company.
Ankur Goyal is the Founder of AndME.
After launching in the year 2017, AndME has raised $1.4M in funding.
Anveshan is a famous D2C brand that provides a platform for farmers to market their products to conscious consumers who value health and nutrition. It has its headquarters in Bengaluru, Karnataka, India. Anveshan has 55 employees. It was founded in the year 2019. Anveshan is a private company.
Akhil Kansal, Kuldeep Parewa, and Aayushi Khandelwal are the Founders of Anveshan.
After launching in the year 2019, Anveshan has raised $651.2K in funding.
Arata is a genuine personal care D2C brand in India. It has its headquarters in New Delhi, India. It was founded in the year 2018. Arata is a private company.
Dhruv Madhok and Dhruv Bhasin are the Founders of Arata.
After launching in the year 2018, Arata has raised $1.5M in funding.
BlissClub is a D2C brand that sells women’s activewear including bottom wear, sports bras, tops, tees, and co-ords. It has its headquarters in Bengaluru, Karnataka, India. BlissClub has 120 employees. It was founded in the year 2020. BlissClub is a private company.
Bluestone is a D2C brand that offers more than 8000 jewelry designs in rings, pendants, and other allied products. It has its headquarters in Bengaluru, Karnataka, India. Bluestone has 773 employees. It was founded in the year 2011. Bluestone is a private company.
Gaurav Singh Kushwaha is the Founder of Bluestone.
After launching in the year 2011, Bluestone has raised $87.8 Mn in funding.
Bamboo India is a D2c brand that sells Bamboo products. It has its headquarters in Pune, Maharashtra, India. It was founded in the year 2016. Bamboo India is a private company.
Yogesh Shinde and Ashwini Shinde are the Founders of Bamboo India.
The CEO of Bamboo India is Yogesh Shinde.
Bare anatomy
Bare anatomy is a D2C brand that makes products made with ethically sourced botanical extracts. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2018. Bare anatomy is a private company.
Rohit Chawla, Sifat Khurana, and Vimal Bhola are the Founders of Bare anatomy.
After launching in the year 2018, Bare anatomy has raised $500K in funding.
Bella Vita Organic is a D2C brand that is a leading natural beauty and skincare brand. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2012. Bella Vita Organic is a private company.
Aakash Anand is the Founder of Bella Vita Organic.
After launching in the year 2012, Bella Vita Organic has raised $10.1M in funding
Bewakoof is a D2C brand that provides distinctive fashion for contemporary Indians. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2012. Bewakoof is a private company.
Siddharth Munot and Prabhkiran Singh are the Founders of Bewakoof.
After launching in the year 2012, Bewakoof has raised $23.6M in funding.
Beyond Water is a D2C brand that comes with essential vitamin drops which come in 4 flavors which are zesty orange, lemon mint, lemon iced tea, and mango peach. It has its headquarters in Kolkata, West Bengal, India. It was founded in the year 2020. Beyond water is a private company.
Shachi Singhania and Devang Singhania are the Founders of Beyond water.
Biryani Blues is a D2C brand that is famous for its flavorsome Arabic, Turkish, and Mughlai flavors biryani. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2013. Biryani Blues is a private company.
Raymond Andrews and Aparna Andrews are the Founders of Biryani Blues.
After launching in the year 2013, Biryani Blues has raised $368K in funding.
The CEO of Biryani Blues is Raymond Andrews and Aparna Andrews.
mCaffeine is a famous D2C brand that sells a host of caffeine-based skin and hair care products ranging from soaps to scrubs to oil. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2015. mCaffeine is a private company.
Vikas Lachhwani and Tarun Sharma are the Founders of mCaffeine.
After launching in the year 2015, mCaffeine has raised $5.8M in funding
Beardo is a D2C brand that sells beard oils, beard waxes, soaps, and other grooming products. It has its headquarters in Ahmedabad, Gujarat, India. It was founded in the year 2015. Beardo is a private company.
Ashutosh Valani and Priyank Shah are the Founders of Beardo.
Boingg is a famous D2c brand that provides perfect furniture products for babies, toddlers, kids, and teens as well. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2019. Boingg is a private company.
Neha Indoria and Dhruvan Barar are the Founders of Boingg.
After launching in the year 2019, Boingg has raised $22M in funding
Bombay shirt company is a famous D2C brand. It created a wide array of products across shaving, haircare, skincare, and beard care, enriched with the goodness of superfoods. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2012. Bombay shirt company is a private company.
Akshay Narvekar is the Founder of the Bombay shirt company.
After launching in the year 2012, Bombay shirt company has raised $9.3M in funding.
The CEO of Bombay shirt company is Akshay Narvekar.
Bombay Trooper is a D2C brand that makes pioneering designs in apparel, accessories, and off-beat backpack designs as well. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2014. Bombay Trooper is a private company.
Jaimin Shroff and Jugal Mistry are the Founders of Bombay Trooper.
Khadi Essentials is a D2C brand where a person can get authentic Ayurveda Products for beauty and wellness. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2019. Khadi Essentials is a private company.
Shreedha Singh is the Founder of Khadi Essentials.
Creatures of Habit is a famous D2C brand that sells high-quality essentials made from the finest all-natural fabrics. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2022. Creatures of Habit is a private company.
Shantum Gupta and Pallavi Desai are the Founders of Creatures of Habit.
Candes is a D2C brand that brings World-class innovative technology and the best customer experience at affordable and transparent prices. It has its headquarters in Delhi, India. It was founded in the year 2015. Candes is a private company.
Sandeep Agarwal and Vipin Agarwal are the Founders of Candes.
After launching in the year 2015, Candes has raised $3M in funding.
Clovia is a D2C brand that is inspired and motivated to bring you beautiful lingerie that looks sexy and always feels comfortable. It has its headquarters in Noida, Uttar Pradesh, India. It was founded in the year 2012. Clovia is a private company.
Neha Kant and Pankaj Vermani are the Founders of Clovia.
After launching in the year 2012, Clovia has raised $22.7M in funding.
Chai Point is a D2C brand that sells a wide variety of tea and packaged food products. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2010. Chai Point is a private company.
Amuleek Singh Bijral is the Founder of Chai Point.
CaratLane is a D2C brand that offers a host of jewelry, right from bracelets to kids-focussed pendants to customized jewelry. It has its headquarters in Chennai, Tamil Nadu, India. It was founded in the year 2008. CaratLane is a private company.
Mithun Sacheti and Srinivasa Gopalan are the Founders of CaratLane.
Bare Body Essentials is a famous D2C brand that provides products that care for every concern of your body so that you can always shine. It has its headquarters in Ahmedabad, Gujarat, India. It was founded in the year 2020. Bare Body Essentials is a private company.
Coolberg is a famous D2C brand that produces beers known as Coolberg, They are popular for their unique taste that gives you the taste of an actual beer. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2016. Coolberg is a private company.
Yashika Keswani and Pankaj Aswani are the Founders of Coolberg.
After launching in the year 2016, Coolberg has raised $3.5M in funding.
Cosmetofood organics is a famous D2C brand that made a breakthrough as a trustable name for eco-friendly beauty. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2019. Cosmetofood organics is a private company.
Sonia Chadha and Himanshu Chadha are the Founders of Cosmetofood organics.
After launching in the year 2019, Cosmetofood organics has raised $281.4K in funding.
The CEO of Cosmetofood organics is Sonia Chadha and Himanshu Chadha.
DaMENSCH is a famous D2C brand that is on a mission to create premium essential wear for modern men they do include their apparel. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2018. DaMENSCH is a private company.
Anurag Saboo and Gaurav Pushkar are the Founders of DaMENSCH.
After launching in the year 2018, DaMENSCH has raised $8.5M in funding
Dr. Vaidya’s is a D2C brand that manufactures products to cure chronic ailments such as diabetes, asthma, and arthritis, among others. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2016. Dr. Vaidya’s is a private company.
Arjun Vaidya and Trisha Rajani Vaidya are the Founders of Dr. Vaidya’s.
Trustbasket is a D2C brand that Offers the Best Quality Gardening Supplies Online. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2015. Trustbasket is a private company.
Santhosh Appaji, Santhosh Kumar N, and Shekar N are the Founders of Trustbasket.
Dmodot is a D2C brand that manufactures handcrafted leather footwear. It has its headquarters in New Delhi, India. It was founded in the year 2014. Dmodot is a private company.
Abhishek Sharma is the Founder of Dmodot.
The CEO of Dmodot is Abhishek Sharma.
Dot & Key Skincare
Dot & Key Skincare is a D2C brand that started with this main ingredient of body care by addressing the roots of this issue that people overlook. It has its headquarters in Kolkata, West Bengal, India. It was founded in the year 2017. Dot & Key Skincare is a private company.
Suyash Saraf and Anisha Saraf are the Founders of Dot & Key Skincare.
After launching in the year 2017, Skincare has raised $ 2.69M in funding.
The CEO of Dot & Key Skincare is Suyash Saraf.
Earth Rhythm
Earth Rhythm is a D2C brand that sells a host of haircare, skincare, and body care products. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2015. Earth Rhythm is a private company.
Epigamia is a D2C brand that established itself as a premium Greek Yogurt brand, but today it has spread its dairy roots all over the market. It has its headquarters in Mumbai, Maharashtra India. It was founded in the year 2008. Epigamia is a private company.
Rohan Mirchandani, Rahul Jain, and Uday Thakker are the Founders of Epigamia.
After launching in the year 2008, Epigamia has raised $52.4M in funding.
The CEO of Epigamia is Rohan Mirchandani.
Flistaa
Flistaa is a D2C brand that offers a wide range of Indian beverages such as street juices, milkshakes, sharbat, etc. It has its headquarters in Ahmedabad, Gujarat, India. It was founded in the year 2021. Flistaa is a private company.
CA Harshvardhan Chhatbar is the Founder of Flistaa.
The CEO of Flistaa is CA Harshvardhan Chhatbar.
FabAlley
FabAlley is a famous D2C brand that sells a wide range of women’s western apparel online. It has its headquarters in Noida, Uttar Pradesh, India. It was founded in the year 2012. FabAlley is a private company.
Tanvi Malik and Shivani Poddar are the Founders of FabAlley.
FableStreet is a famous D2C brand that offers readymade as well as bespoke clothes for female working professionals. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2016. FableStreet is a private company.
Flexnest is a D2C brand that brings in a holistic workout experience with their at-home workouts. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2020. Flexnest is a private company.
Rhea Singh Anand and Raunaq Singh Anand are the Founders of Flexnestt.
The CEO of Flexnest is Raunaq Singh Anand.
Freedom Tree
Freedom Tree is a D2C brand that designs cutting-edge designs for you and converts your home and workplace with warmth and energy. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2018. Freedom Tree is a private company.
Latika Khosla is the Founder of Freedom Tree.
After launching in the year 2018, Freedom Tree has raised $2M in funding.
Fresh To Home is a D2C brand that has world-class practices so that all your orders are packed just right by highly skilled employees and delivered fresh to your doorstep. It has its headquarters in Bengaluru, Karnataka India. It was founded in the year 2011. Fresh To Home is a private company.
Shan Kadavil is the Founder of Fresh To Home.
After launching in the year 2011, Fresh To Home has raised $164M in funding
Zivame is a famous D2C brand that sells lingerie, activewear, shapewear, and sleepwear via its website and offline retail stores. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2011. Zivame is a private company.
Richa Kar and Kapil Karekar are the Founders of Zivame.
Go desi is a famous D2C brand that markets and sells confectionery products inspired by local ad regional traditions, flavors, formats, and memories. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2017. Go desi is a private company.
Vinay Kothari is the Founder of Go desi.
After launching in the year 2017, Go desi has raised $7M in funding.
Good Mylk is a D2C brand that is on a mission to make plant-based food alternatives. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2013. Good Mylk is a private company.
Abhay Rangan and Radhika Datt are the Founders of Good Mylk.
After launching in the year 2013, has raised $1.8M in funding
Gourmet Garden is a D2C brand that promises their customer to provide fresh veggies full of flavor and nutrition so that a meal becomes healthy and delectable. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2019. Gourmet Garden is a private company.
Vishal Narayanaswamy and Arjun Balaji are the founders of Gourmet Garden.
After launching in the year 2019, Gourmet Garden has raised $3.4M in funding
The CEO of Gourmet Garden is Arjun Balaji.
Happilo International
Happilo International is a D2C brand that brings you an exclusive range of Nuts, dried fruits, Organic seeds, Dry Roasted snacks, trail mixes, festive gift hampers, and more. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2016. Happilo International is a private company.
Vikas D Nahar is the Founder of Happilo International.
After launching in the year 2016, Happilo International has raised $13.7M in funding.
The CEO of Happilo International is Vikas D Nahar.
Heads Up For Tails
Heads Up For Tails is a D2C brand that creates and curates innovative products and services that bring joy to pets and their families, one home at a time. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2008. Heads Up For Tails is a private company.
Rashi Sanon Narang is the Founder of Heads Up For Tails.
After launching in the year 2008, Heads Up For Tails has raised $50M in funding.
The CEO of Heads Up For Tails is Rashi Sanon Narang.
iD Fresh Food is a D2C brand that offers a slew of ready-to-make food – dosa and idli batter, rice rava idli batter – in India as well as abroad. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2005. iD Fresh Food is a private company.
P.C Mustafa, Shamsudeen TK, Abdul Nazer, Jafar TK, and Noushad TD are the Founders of iD Fresh Food.
Jimmy’s Cocktails is a famous D2C brand that guarantees to deliver the same experience of premium cocktails to the comfort of your home, eliminating the need for multiple ingredients. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2019. Jimmy’s Cocktails is a private company.
Ankur Bhatia and Nitin Bhardwaj are the Founders of Jimmy’s Cocktails.
After launching in the year 2019, Jimmy’s Cocktails has raised $1.2M in funding.
The CEO of Jimmy’s Cocktails is Ankur Bhatia.
Juicy Chemistry
Juicy Chemistry is a famous D2C brand that creates 100% organic & natural products and transforms the landscape of organic and natural personal care. It has its headquarters in Coimbatore, Tamil Nadu, India. It was founded in the year 2014. Juicy Chemistry is a private company.
Pritesh Asher and Megha Asher are the Founders of Juicy Chemistry.
After launching in the year 2014, Juicy Chemistry has raised $7.0M in funding.
Just Herbs is a famous D2C brand that has its roots in Ayurveda, the ancient plant-based healing systems, and follows the Ayurvedic Bhaishajyas in all their formulation. It has its headquarters in Hyderabad, Andhra Pradesh, India. It was founded in the year 2000. Just Herbs is a private company.
Arush Chopra is the Founder of Just Herbs.
After launching in the year 2000, Just Herbs has raised $4.7M in funding.
Kama Ayurveda is a famous D2C brand that makes a highly effective Ayurveda-inspired range of products suitable for different hair and skin types. It has its headquarters in Delhi, India. It was founded in the year 2002. Kama Ayurveda is a private company.
Vivek Sahni is the Founder of Kama Ayurveda.
After launching in the year 2002, Kama Ayurveda has raised $14.3M in funding.
Lahori is a Famous D2C brand that sells Indian beverages in four flavors – Zeera (cumin), Nimboo (lemon), Kacha Aam (raw mango), and Shikanji (lemonade) – across India. It has its headquarters in Mohali, Punjab, India. It was founded in the year 2017. Lahori is a private company.
Saurabh Munjal is the Founder of Lahori.
The CEO of Lahori is Saurabh Munjal.
Lets Dress Up
Lets Dress Up is a famous D2C brand that offers custom-made designer clothes delivered straight to your doorstep. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2019. Lets Dress Up is a private company.
Drishti Anand and Aditya Balani are the Founders of Lets Dress Up.
After launching in the year 2019, Lets Dress Up has raised $300K in funding.
The CEO of Lets Dress Up is Drishti Anand.
Lenskart
Lenskart is a renowned D2C brand across India which is an omnichannel eyewear brand. It has its headquarters in New Delhi, India. It was founded in the year 2010. Lenskart is a private company.
Peyush Bansal, Amit Chaudhary and Sumeet Kapahi are the Founders of Lenskart.
Lifelong is a D2C brand that designs home and wellness appliances with a vision to create durable, quality, and long-lasting products for the modern Indian household. It has its headquarters in New Delhi, India. It was founded in the year 2015. Lifelong is a private company.
Bharat Kalia and Atul Raheja are the founders of Lifelong.
Lo! Foods is a D2C brand that creates a line of Food products that will help make this transition to a low-carb diet for millions. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2019. Lo! Foods is a private company.
Sudarshan Gangrade is the Founder of Lo! Foods.
After launching in the year 2019, has raised $1.5M in funding.
The CEO of Lo! Foods is Sudarshan Gangrade.
Mylo
Mylo is a D2C brand that started as a community-based platform for new and expecting mothers and gradually turned into a personal care brand. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2018. Mylo is a private company.
Minimalist is a D2C brand that sells a host of skin care products ranging from serums to moisturizers to toners. It has its headquarters in Jaipur, Rajasthan, India. It was founded in the year 2015. Minimalist is a private company.
Chirag Gander and Sahil Vaidya are the Founders of Minimalist.
The CEO of Minimalist is Sahil Vaidya.
Mokobara
Mokobara is a D2C brand that is thoughtfully designed to make travel easier for you. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2019. Mokobara is a private company.
Navin Parwal and Sangeet Agrawal are the Founders of Mokobara.
After launching in the year 2019, has raised $ 325.9K in funding.
The CEO of Mokobara is Sangeet Agrawal.
Mosaic Wellness is a D2C brand that aims to help Indians live a more fulfilling life surrounded by wellness and grace. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2019. Mosaic Wellness is a private company.
Revant Bhate and Dhyanesh Shah are the Founders of Mosaic Wellness.
After launching in the year 2019, Mosaic Wellness has raised $10M in funding.
Neeman’s Shoes is a D2C brand that makes footgear that offers uncompromisable comfort, chic designs, and is eco-friendly. It has its headquarters in Hyderabad, Andhra Pradesh, India. It was founded in the year 2017. Neeman’s Shoes is a private company.
Taran Chhabra is the Founder of Neeman’s Shoes.
After launching in the year 2017, Neeman’s Shoes has raised $3.7M in funding.
Nua is a D2C brand that provides us with a better wellness journey. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2017. Nua is a private company.
Projjol Banerjea, Ravishankar Ramachandran, and Swathi Kulkarni are the Founders of Nua.
After launching in the year 2017, has raised $11.6M in funding.
Nutrova is a D2C brand that is on a mission to use nutrition science to help you take charge of your health. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2013. Nutrova is a private company.
Open Secret is a famous D2C brand that has cracked the code to give you delicious bites with no post-snack guilt. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2019. Open Secret is a private company.
Udit Kejriwal and Ahana Gautam are the Founders of Open Secret.
After launching in the year 2019, Open Secret has raised $1.2M in funding.
OZiva is a famous D2C brand that is committed to supporting every single person who wants to be a better version of themselves by providing the best fitness—high-Quality clean nutrition. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2016. OZiva is a private company.
Aarti Gill and Mihir Gadani are the Founders of OZiva.
After launching in the year 2016, OZiva has raised $17M in funding.
Peesafe is a D2C brand that was launched to end the turmoil and risk of women around the globe. It has its headquarters in Gurugram, Haryana, India. It was founded in the year 2013. Peesafe is a private company.
Vikas Bagaria, Srijana Bagaria are the Founders of Peesafe.
After launching in the year 2013, Peesafe has raised $7.7M in funding.
Phool is a D2c brand with a mission to repurpose floral waste into biodegradable packaging and bio-leathers. It has its headquarters in Kanpur, Uttar Pradesh, India. It was founded in the year 2017. Phool is a private company.
Ankit Agarwal is the Founder of Phool.
After launching in the year 2017, Phool has raised $1.9M in funding.
The CEO of Phool is Ankit Agarwal.
Plum Goodness
Plum Goodness is a D2C brand that believes in and strives to make people look the prettiest in the skin they were born in. It has its headquarters in Thane, Maharashtra, India. It was founded in the year 2013. Plum Goodness is a private company.
Shankar Prasad is the Founder of Plum Goodness.
After launching in the year 2013, Plum Goodness has raised $14.9M in funding.
Poshtick is a famous D2C brand that makes nutritious snacks that contain proteins, vitamins, and minerals, which will help you to be healthy. It has its headquarters in Noida, Uttar Pradesh, India. It was founded in the year 2016. Poshtick is a private company.
Amit Naga , Kritik Thakur, Pranav Malia and Pranav Sharma are the Founders of Poshtick.
After launching in the year 2016, Poshtick has raised $450K in funding.
Power Gummies is a D2C brand that is a wellness and health product that includes hair vitamins and multivitamins, essential for our body. It has its headquarters in Delhi, India. It was founded in the year 2018. Power Gummies is a private company.
Divij Bajaj is the Founder of Power Gummies.
After launching in the year 2018, Power Gummies has raised $1.9M in funding.
Rage Coffee is a D2C brand that provides their customer with fearless, original, and revolutionary coffee products keeping in mind the customer’s convenience to carry anywhere and everywhere. It has its headquarters in New Delhi, India. It was founded in the year 2018. Rage Coffee is a private company.
Bharat Sethi is the Founder of Rage Coffee.
After launching in the year 2018, Rage Coffee has raised $5M in funding.
Redwolf is a D2C brand that curates some fantastic artwork by artists from all over the globe and makes the best t-shirts. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2011. Redwolf is a private company.
Vivek Malhotra and Rahul Jaisheel are the Founders of Redwolf.
Renee Cosmetics is a famous D2C brand company that redefines beauty with its range of high-quality and cruelty-free. It has its headquarters in Ahmedabad, Gujarat, India. It was founded in the year 2019. Renee Cosmetics is a private company.
Aashka Goradia, Priyank Shah, and Ashutosh Naginbhai Valani are the Founders of Renee Cosmetics.
Sanfe is a d2C brand that let their women consumers trust their revolutionary feminine hygiene and period care products. It has its headquarters in New Delhi, India. It was founded in the year 2018. Sanfe is a private company.
Archit Agarwal and Harry Sehrawat are the Founders of Sanfe.
After launching in the year 2018, Sanfe has raised $1.1M in funding.
Sirona Hygiene is a D2C brand that inspires people to break the stigma around menstrual hygiene and redefine feminity for modern times. It has its headquarters in New Delhi, India. It was founded in the year 2014. Sirona Hygiene is a private company.
Deep Bajaj and Mohit Bajaj are the Founders of Sirona Hygiene.
After launching in the year 2014, Sirona Hygiene has raised $3.4M in funding.
Skin Elements is a D2C brand that aims to reshape the conversation about sexual wellness and intimacy. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2017. Skin Elements is a private company.
Sarthak Taneja and Raghav Sood are the Founders of Skin Elements.
Soothe Healthcare is a D2C brand that sells sanitary napkin products and baby diapers. It has its headquarters in Noida, Uttar Pradesh, India. It was founded in the year 2012. Soothe Healthcare is a private company.
SleepyCat is a D2C brand that offers a product lineup of pillows, mattresses, bedding, and more. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2017. SleepyCat is a private company.
Kabir Siddiq is the Founder of SleepyCat.
After launching in the year 2017, SleepyCat has raised $5.3M in funding.
Slurrp Farm is a famous D2C brand that believes no mother should compromise health or taste when it comes to feeding the child. It has its headquarters in Gurgaon, Haryana, India. It was founded in the year 2016. Slurrp Farm is a private company.
Shauravi Malik, Meghana Narayan, and Umang Bhattacharyya are the Founders of Slurrp Farm.
After launching in the year 2016, Slurrp Farm has raised $3M in funding.
Snackible is a D2C brand that offers more than 30 snack options: Ragi Cookies, Dark Chocolate, Flavoured Makhanas, Oats, and Chia Chocolate Bites. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2015. Snackible is a private company.
Aditya Sanghavi is the Founder of Snackible.
After launching in the year 2015, Snackible has raised $175K in funding.
Solethreads is a famous D2C brand that changes the footwear industry through its comfort, innovation, and superior designs. It has its headquarters in New Delhi, India. It was founded in the year 2018. Solethreads is a private company.
Sumant Kakaria and Gaurav Chopra are the Founders of Solethreads.
After launching in the year 2018, Solethreads has raised $1.7M in funding.
Super Bottoms is a D2C brand that is the bestselling cloth diaper in India and became a trustful brand. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2016. Super Bottoms is a private company.
Pallavi Utagi is the Founder of Super Bottoms.
After launching in the year 2016, Super Bottoms has raised $2.2M in funding.
Tea Trunk is a famous D2C brand that offers the finest tea leaves and crafts them into unique blends by using all-natural ingredients. It has its headquarters in Goa, India. It was founded in the year 2013. Tea Trunk is a private company.
Snigdha Manchanda is the Founder of Tea Trunk.
After launching in the year 2013, Tea Trunk has raised $220K in funding.
TagZ Foods is a D2C brand that uses cutting-edge food tech to make uber-premium snacking experiences. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2019. TagZ Foods is a private company.
Anish Basu Roy and Sagar Bhalotia are the Founders of TagZ Foods.
After launching in the year 2019, TagZ Foods has raised $500K in funding.
20 Dresses is an Indian D2C brand that has made its mark as the fastest-growing women’s fashion company. It has its headquarters in Mumbai, Maharashtra, India. 20 Dresses has 14 employees. It was founded in the year 2012. 20 Dresses is a private company.
Sumant Kasliwa is the Founder of 20 Dresses.
After launching in the year 2012, 20 Dresses has raised $1M in funding.
Zymrat is a D2C brand which is specialized in apparel and fashion. It has its headquarters in Bengaluru, Karnataka, India. Zymrat has 15 employees and a revenue of US $74.8K. It was founded in the year 2018.
Ujjawal Asthana and Ankita Riva are the Founders of Zymrat.
After launching in 2018, Zymrat has raised a total of US$ 403K in seed funding.
TenderCuts is a tech-enabled D2C company. It has its headquarters in Chennai, Tamil Nadu, India. TenderCuts has 1277 employees and a revenue of US $9.35 million. It was founded in the year 2016. TenderCuts specializes in providing freshly cut meat and seafood.
Nishanth Chandran is the founder and CEO of TenderCuts.
After launching in 2016, TenderCuts has raised US$ 3.5M in 3 funding rounds.
Teabox is a D2C brand that delivers delicious teas to tea lovers. It has its headquarters in Siliguri, West Bengal, India. Teabox has 77 employees and a revenue of US $2.72 million. It was founded in the year 2013.
Kausshal Dugarr is the Founder and CEO of Teabox.
After launching in 2013, Teabox has raised $6m in a series A funding round.
The Alt Company is an Indian Homegrown D2C brand. It has its headquarters in Bengaluru, Karnataka, India. The Alt Company has 9 employees. It was founded in the year 2020. It specializes in oat milk dairy products.
Rithwik Ramesh is the Founder and CEO of The Alt Company.
The Gourmet Jar
The Gourmet Jar is a D2C brand that offers a range of premium condiments. It has its headquarters in Noida, Uttar Pradesh, India. The Gourmet Jar has 14 employees and a revenue of $5 million. It was founded in the year 2012. It specializes in Jams, Preserves, Spreads, Mustards, Relishes, Pesto, Dips, Condiments, Honey, Ketchup, and Sauces.
Apeksha Jain is the Founder of The Gourmet Jar.
After launching in 2020, The Gourmet Jar has raised US$ 150K in funding.
Toothsi is a D2C brand that sells clear teeth aligners. It has its headquarters in Mumbai, Maharashtra, India. Toothsi has 756 employees and a revenue of US $76.6 million. It was founded in the year 2018.
Arpi Mehta, Pravin Shetty, Manjul Jain, and Anirudh Kale are the Founders of Toothsi.
After launching in 2018, Toothsi has raised a total of US$ 40 million in 5 funding rounds.
Zouk is a D2C lifestyle brand that makes laptop bags, slings, tote handbags, and chain wallets using “vegan leather”. It has its headquarters in Mumbai, Maharashtra, India. Zouk has 88 employees and a revenue of US $457K. It was founded in the year 2016.
Disha Singh and Pradeep Krishnakumar are the Founders of Zouk.
After launching in 2016, Zouk has raised funding of US$ 1.6M.
The Man Company is an Indian D2C company dealing in men’s grooming essentials. It has its headquarters in Gurgaon, Haryana, India. The Man Company has 181 employees and a revenue of US $5.66 million. It was founded in the year 2015.
Bhisham Bhateja, Hitesh Dhingra, and Parvesh Bareja are the Founders of The Man Company.
After launching in 2015, The Man Company has raised a total of US$ 6.7M in funding.
The Moms Co is a famous D2C brand with a mission of nature in and toxins out. It has its headquarters in Gurugram, Haryana, India. The Moms Co has 64 employees and a revenue of US $5.46 million. It was founded in the year 2016. It specializes in Toxin-free products, Baby Care, Pre-natal care, Natural products, and E-commerce.
Malika Sadani and Mohit Sadaani are the Founders of The Moms Co.
After launching in 2016, The Moms Co has raised US$ 3M in the series B round.
The Pant Project is an online homegrown direct-to-consumer apparel brand. It offers bottom wear with the highest quality fabrics and international fashion trends. It has its headquarters in Mumbai, Maharashtra, India. The Pant Project has 15 employees and a revenue of US $98.5K. It was founded in the year 2020.
Dhruv Toshniwal is the Founder and CEO of The Pant Project.
The Sleep Company
The Sleep Company is an Indian D2C brand that offers SmartGRID mattresses to help you sleep. It has its headquarters in Mumbai, Maharashtra, India. The Sleep Company has 57 employees and a revenue of US $1.21 million. It was founded in the year 2019. It specializes in Luxury mattresses, mattresses, and Beds & Accessories.
Harshil Salot, Keya Salot, Nilima Salot, and Priyanka Goyal Salot are the Founders of The Sleep Company.
The Souled Store is a homegrown D2C apparel brand. It has its headquarters in Mumbai, Maharashtra, India. The Souled Store has 224 employees and a revenue of US $31.6 million. It was founded in the year 2013. It specializes in cool, and quirky merchandise.
Vedang Patel, Aditya Sharma, Rohin Samtaney, and Harsh Lal are the Founders of The Souled Store.
The Whole Truth Foods is a D2C brand in India that offers healthy snacks. It has its headquarters in Mumbai, Maharashtra, India. The Whole Truth Foods has 79 employees and a revenue of US $539K. It was founded in the year 2019.
Shashank Mehta is the Founder and CEO of The Whole Truth Foods.
After launching in 2019, The Whole Truth Foods has raised a total of $6 million in a series A funding round.
View top decision-makers at The Whole Truth Foods
The Woman’s Company
The Woman’s Company is a D2C feminine hygiene brand. It has its headquarters in New Delhi, India. The Woman’s Company has 24 employees and a revenue of US $41.4K. It was founded in the year 2020.
Anika Parashar and Roopam Gupta are the Founders of The Woman’s Company.
After launching in 2020, The Woman’s Company has raised $1.4 million in a pre-series A round.
Urban Monkey India is an Indian Streetwear D2C brand for Unisex Clothing. It has its headquarters in Mumbai, Maharashtra, India. Urban Monkey India has 12 employees. It was founded in the year 2013.
Yash Gangwal is the Founder of Urban Monkey India.
Vahdam Teas
Vahdam Teas is an Indian D2C brand that offers garden fresh teas. It has its headquarters in New Delhi, India. Vahdam Teas has revenue of US $21 million. It was founded in the year 2015.
Bala Sarda is the Founder and CEO of Vahdam Teas.
After launching in 2015, Vahdam Teas has raised a total of $62.3M in funding.
View top decision-makers at Vahdam Teas
Voylla
Voylla is India’s largest fashion jewelry brand. It has its headquarters in Jaipur, Rajasthan, India. Voylla has 309 employees and a revenue of US $ 1 million. It was founded in the year 2012.
Vishwas Shringi, Jagrati Shringi, and Raj Uparkar are the Founders of Voylla.
The CEO of Voylla is Vishwas Shringi.
Vaya
Vaya is an Indian D2C brand that offers designer lunch boxes, tumbler bottles, and casseroles. It has its headquarters in Chennai, Tamil Nadu, India. It was founded in the year 2016.
Vashist Vasanthakumar is the Founder of Vaya.
View top decision-makers at Vaya
Veeba
Veeba is a Condiments & Sauce company in India. It has its headquarters in Gurgaon, Haryana, India. Veeba has 316 employees and a revenue of US $65.1 million. It was founded in the year 2013.
Viraj Bahl is the Founder and CEO of Veeba.
After launching in 2013, Veeba has raised funding of $29.5 million.
Wakefit is one of the Top Indian D2C Brands. It has its headquarters in Bengaluru, Karnataka, India. Wakefit has 816 employees and a revenue of US $ 56.02 million. It was founded in the year 2014.
Ankit Garg and Chaitanya Ramalingegowda are the Founders of Wakefit.
After launching in 2014, Wakefit has raised funding of $43.03 million.
Water Science is a D2C brand that uses cutting-edge science, technology, and research to ensure you get the best quality water. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2014.
Sudeep N and Pavithra Rao are the Founders of Water Science.
Zissto is a direct-to-consumer brand that offers a range of authentic ready-to-eat sauces. It has headquarters in Mumbai, Maharashtra, India. Zissto has 2 employees. It was founded in the year 2017.
Wiggles is an Indian D2C brand curated by vets for your pets and offers pet essentials. It has its headquarters in Pune, Maharashtra, India. Wiggles has 130 employees and a revenue of US $418K. It was founded in the year 2018.
Anushka Iyer, Rajh Iyer, and Venky Mahadevan are the Founders of Wiggles.
After launching in 2018, Wiggles has raised funding of US$ 5.5M in a total of 2 rounds.
The CEO of Wiggles is Anushka Iyer.
Wonderchef
Wonderchef is a D2C company born out of the ‘love of cooking’. It has its headquarters in Mumbai, Maharashtra, India. Wonderchef has 339 employees. It was founded in the year 2009. It specializes in Home Appliances, Cookware, Kitchenware, Premium Kitchen Products, and Imported Kitchen Products
Mr. Ravi Saxena and Chef Sanjeev Kapoor are the Founders of Wonderchef.
Wellversed is a D2C wellness brand maximizing human health. It has its headquarters in Gurgaon, Haryana, India. Wellversed has 73 employees and a revenue of US $865K. It was founded in the year 2018.
Aanan Khurma, Aditya Seth, and Ripunjay Chachan are the Founders of Wellversed.
After launching in 2018, Wellversed has raised funding of US$ 1.5 million.
WickedGüd is a D2C brand that manufactures healthy food products. It has its headquarters in Mumbai, Maharashtra, India. WickedGüd has 9 employees. It was founded in the year 2021.
Bhuman Dani is the Founder and CEO of WickedGüd.
After launching in 2021, WickedGüd has raised $1 million in a seed round of funding.
Wingreens Farms is a fully integrated Food Company. It has its headquarters in Gurgaon, Haryana, India. Wingreens Farms has 48 employees and a revenue of $16 million. It was founded in the year 2011.
Vikramaditya Chaudhri, Anju Srivastava, Arjun Srivastava are the Founders of Wingreens Farms.
After launching in 2011, Wingreens Farms has raised funding of $50M.
Wooden Street is an Indian D2C brand that focuses on innovative multi-utility designs. It has its headquarters in Jaipur, Rajasthan, India. Wooden Street has 381 employees and a revenue of US $8.48 million. It was founded in the year 2015.
Virendra Ranawat, Lokendra Singh Ranawat, Vikas Baheti, and Dinesh Pratap Singh are the Founders of Wooden Street.
The CEO of Wooden Street is Lokender Ranawat.
View top decision-makers at Wooden Street
Zappfresh
Zappfresh is a popular D2C brand that provides fresh & high-quality chicken, mutton, and seafood. It has its headquarters in Gurugram, Haryana, India. Zappfresh has 19 employees and a revenue of US $6.75 million. It was founded in the year 2015.
Deepanshu Manchanda and Shruti Gochhwal are the Founders of Zappfresh.
After launching in 2015, Zappfresh has raised $10 million in funding.
Briefly is one of the D2C brands in India. It has its headquarters in Tirupur, Tamil Nadu, India. It was founded in the year 2020.
Prashanth R and Vikkram Raja CS are the Founders of Briefly.
House of Zelena
House of Zelena is a popular D2C brand that supports mothers in their motherhood journey. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2021.
Hina Priyadarshini is the Founder of House of Zelena.
Meera Creations
Meera Creations is an Indian D2C apparel brand that has its own trademark legacy in manufacturing and selling the trendsetter’s wardrobe. It has its headquarters in Jaipur, Rajasthan, India. Meera Creations has 24 employees. It was founded in the year 2012.
Priti Bhatia and Aanchal Bhatia are the Founders of Meera Creations.
The CEO of Meera Creations is Priti Bhatia.
Gladful
Gladful is a direct-to-consumer brand in India that offers nutritious cookies. It has its headquarters in Gurgaon, Haryana, India. Gladful has 10 employees and a revenue of US $48 million. It was founded in the year 2021.
Parul Sharma and Manu Sharma are the Founders of Gladful.
The CEO of Gladful is Parul Sharma.
View top decision-makers at Gladful
Urban Granny
Urban Granny is a famous D2C brand that simplifies the way, YOU COOK. It has its headquarters in Gurgaon, Haryana, India. Urban Granny has 3 employees. It was founded in the year 2021.
Ashwin Kumar and Pallav Jain are the Founders of Urban Granny.
The CEO of Urban Granny is Ashwin Kumar.
Bansiwala
Bansiwala is an Indian Sweets and Savouries brand that offers steamable products. It has its headquarters in Mumbai, Maharashtra, India. Bansiwala has 11 to 20 employees. It was founded in the year 2019.
Mridu Goel is the Founder of Bansiwala.
SteamUp
SteamUp is an Indian D2C food tech brand. It has its headquarters in Mumbai, Maharastra, India. SteamUp has 7 employees. It was founded in the year 2018.
Happi Planet is a direct-to-consumer brand that offers a wide range of eco-friendly home cleaning products. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2022.
Nimeet Dhokai and Mayank Gupta are the Founders of Happi Planet.
The CEO of Happi Planet is Nimeet Dhokai.
Wittybrain Toys
Wittybrain Toys is a D2C brand that offers exclusive wooden educational toys. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2009.
Priyanka Kumari is the Founder of Wittybrain Toys.
Ethik
Ethik is India’s most trusted D2C brand for premium vegan belts, shoes & wallets for men. It has its headquarters in Bangalore, Karnataka, India. Ethik has 6 employees. It was founded in the year 2012.
Pankaj Khabiya and Bharat Ranka are the Founders of Ethik.
The CEO of Ethik is Pankaj Khabiya.
Freshlings
Freshlings is an Integrated Urban Farm-to-Table Fast Food Company. It has its headquarters in Chennai, Tamil Nadu, India. Freshlings has 9 employees. It was founded in the year 2021.
Sriram Gopal, Preeta Suresh, and Rajesh Gurusami are the Founders of Freshlings.
The CEO of Freshlings is Preeta Suresh.
Fitspire
Fitspire is a vegan health-wellness D2C brand. It has its headquarters in Delhi, India. Fitspire has 24 employees. It was founded in the year 2019.
Vipen Jain, Nidhi Jain, and Hinah Sawhney are the Founders of Fitspire.
After launching in 2019, Fitspire has raised $3,00,000 in funding.
The CEO of Fitspire is Vipen Jain.
Hashcart
Hashcart is a private retail D2C brand providing Indian Handicrafts. It has its headquarters in Ghaziabad, Uttar Pradesh, India. Hashcart has 4 employees. It was founded in the year 2015.
Abdul Rehman and Nabeel Ahmed are the Founders of Hashcart.
Magickles
Magickles is one of the D2C brands in India run by specially-abled people. It has its headquarters in Thiruvananthapuram, Kerala, India. It was founded in the year 2022.
Dinesia, Sreekuttan, and Ashwathi are the Founders of Magickles.
Nature Pro
Nature Pro is an Indian D2C brand in the beauty and wellness industry. It has its headquarters in Bengaluru, Karnataka, India. It was founded in the year 2021.
Mohit Mohapatra is the Founder of Nature Pro.
After launching in the year 2021, Nature Pro has raised $61K in its seed funding round.
The Healthy Company
The Healthy Company is a D2C brand in the health and wellness industry. It has its headquarters in Gurgaon, Haryana, India. The Healthy Company has 24 employees and a revenue of US $2 million. It was founded in the year 2018.
Ackshay Jain and Devansh Jain are the Founders of The Healthy Company.
After launching in 2018, The Healthy Company has raised funding of $350K.
The CEO of The Healthy Company is Devansh Jain.
Tromko
Tromko is an innerwear and activewear brand. It has its headquarters in Secunderabad, Telangana, India. Tromko has 6 employees. It was founded in the year.
Nirmal Jhawar, Ashish Baid, and Shivang Dugar are the Founders of Tromko.
The CEO of Tromko is Nirmal Jhawar.
Yoga Brands
Yoga Brands is one of the D2C brands in India. It has its headquarters in Noida, Uttar Pradesh, India. Yoga Brands has 35 employees. It was founded in the year.
Abhi Gagneja is the Founder of Yoga Brands.
BonOrganik
BonOrganik is a kidswear D2C brand. It has its headquarters in Bengaluru, Karnataka, India. BonOrganik has 21 to 40 employees. It was founded in the year 2012.
Niharika Verma and Punit Vermma are Founders of BonOrganik.
The CEO of BonOrganik is Puneet Verma.
View top decision-makers at BonOrganik
Borngood
Borngood is an Indian D2C brand that offers eco-friendly home cleaners. It has its headquarters in Hosur, Tamil Nadu, India. It was founded in the year 2020.
Mohit Belani is the Founder and CEO of Borngood.
After launching in 2020, Borngood has raised funding of $131.9K.
Dogsee is an Indian D2C brand for dogs. It has its headquarters in Bangalore, Karnataka, India. Dogsee has 32 employees. It was founded in the year 2015.
Bhupendra Khanal and Snehlata Sharma are the Founders of Dogsee.
After launching in 2015, Dogsee has raised a total of $14 million in its two funding rounds.
Eggoz is an Indian D2C brand that delivers brown, white, and Nutra eggs online. It has its headquarters in Gurgaon, Haryana, India. Eggoz has 84 employees and a revenue of US $21 million. It was founded in the year 2017.
Abhishek Negi, Aditya Singh, Pankaj Pandey, and Uttam Kumar are the Founders of Eggoz.
After launching in 2017, Eggoz has raised US$ 3.5M in 7 rounds of funding.
Earth Tatva is a material-led and design-driven brand in India. It has its headquarters in Ahmedabad, Gujarat, India. Earth Tatva has 4 employees. It was founded in the year 2020.
Shashank Nimkar is the Founder and CEO of Earth Tatva.
After launching in 2020, Earth Tatva has raised $38.0k in its total funding.
Durafit
Durafit is a highly-rated fitness brand. It has its headquarters in Trichy, Tamil Nadu, India. Durafit has 33 employees. It was founded in the year 2018.
Antony Anand and Preethi Subramaniam are the Founders of Durafit.
EcoRight is an Indian sustainable lifestyle brand that produces eco-friendly products such as sling bags, tote bags, and many more. It has its headquarters in Ahmedabad, Gujarat, India. It was founded in the year 2019.
Nikita Barmecha and Udit Sood are the Founders of EcoRight.
Karagiri
Karagiri is a brand of sarees that has a saree collection of over 10,000. It has its headquarters in Pune, Maharashtra, India. Karagiri has 15 employees. It was founded in the year 2017.
Pallavi Mohadikar and Amol Patwari are the Founders of Karagiri.
The CEO of Karagiri is Pallavi Mohadikar.
McTURING
McTURING is a high-tech D2C brand, specializing in artificial intelligence technology, and Smart home systems. It has its headquarters in Nashik, Maharashtra, India. McTURING has 7 employees. It was founded in the year 2019.
Aditya More and Manisha More are the Founders of McTURING.
The CEO of McTURING is Aditya More.
LittleBird
LittleBird is India’s first Internationally recognized D2C brand. It has its headquarters in New Delhi, India. It was founded in the year 2019.
Akshat Goel and Ashini Gupta are the Founders of LittleBird.
Legwork is an Indian D2C brand that offers luxury leather sneakers. It has its headquarters in Jaipur, Rajasthan, India. It was founded in the year 2020.
Vijay Nainani and Sanjay Nainani are the Founders of Legwork.
Oxie Nutrition is an Indian D2C brand providing healthy snacking options. It has its headquarters in New Delhi, India. Oxie Nutrition has 2 employees. It was founded in the year 2018.
Harman Virk, Kunal Rana, Vanil Mehta, and Nischal Patnaik are the Founders of Oxie Nutrition.
The CEO of Oxie Nutrition is Harman Virk.
Perfora
Perfora is a design-led oral care brand that builds products that will make oral care easy. It has its headquarters in Gurugram, Haryana, India. Perfora has 8 employees. It was founded in the year 2021.
Drishti Singhal, Jatan Bawa, and Tushar Khurana are the Founders of Perfora.
After launching in 2021, Perfora has raised US$ 894K in its 2 rounds of funding.
Snack Amor
Snack Amor is a snacking brand that offers tasty, healthy, and affordable 4 PM snacking varieties. It has its headquarters in Mumbai, Maharashtra, India. Snack Amor has 6 employees and a revenue of US $57.6K. It was founded in the year 2017.
Deepak Grover and Jyoti Grover are the Founders of Snack Amor.
Spice Story is an Indian ready-to-cook food brand that makes authentic Chutneys. It has its headquarters in Mumbai, Maharashtra, India. Spice Story has 17 employees. It was founded in the year 2019.
Soumyadeep Mukherjee and Gayatri Gogate are the Founders of Spice Story.
The CEO of Spice Story is Soumyadeep Mukherjee.
Uberlyfe
Uberlyfe is an Indian direct-to-consumer brand that leverages technology to deliver sofa cum beds. It has its headquarters in New Delhi, India. Uberlyfe has 2 employees and a revenue of US $26.5 million. It was founded in the year 2017.
Aditya Gupta and Ruchika Gupta are the Founders of Uberlyfe.
Vedix
Vedix is an ayurvedic brand that manufactures customized Ayurvedic beauty and wellness products. It has its headquarters in Hyderabad, Telangana, India. Vedix has 3 employees and a revenue of US $3.21 million. It was founded in the year 2018.
Chaitanya Nallan, Sangram Simha, and Veerendra Shivhare are the Founders of Vedix.
After launching in 2018, Vedix has raised funding of $4 million.
The CEO of Vedix is Chaitanya Nallan.
Yogabar
Yogabar is India’s leading health food. It has its headquarters in Bengaluru, Karnataka, India. Yogabar has more than 250 employees. It was founded in the year 2014.
Suhasini Sampath and Anindita Sampath are the Founders of Yogabar.
After launching in 2014, Yogabar has raised a total funding of $11.6 million.
Bibo is India’s first Digital Pharma brand. It stands for Breathe In Breathe Out. It has its headquarters in Bangalore, Karnataka, India. Bibo has 9 employees. It was founded in the year 2020.
Vikash Kumar is the Founders of Bibo.
Avni
Avni is a product and community-driven D2C brand focussing on women’s health. It has its headquarters in Thane, Maharashtra, India. It was founded in the year 2020.
Sujata Pawar and Apurv Agrawal are the Founders of Avni.
Brawny Bear
Brawny Bear is an Indian D2C brand that deals in Health food products. It has its headquarters in Mumbai, Maharashtra, India. Brawny Bear has 2 employees. It was founded in the year 2020.
Shubham Tibrewal and Shivaam A Tibrewal are the Founders of Brawny Bear.
Chai Kings
Chai Kings is a famous D2C brand that offers freshly brewed authentic tea in exotic flavors. It has its headquarters in Chennai, Tamil Nadu, India. Chai Kings has 275 employees and a revenue of US $2.7 million. It was founded in the year 2016.
Jahabar Sadique and Balaji Sadagopan are the Founders of Chai Kings.
After launching in 2016, Chai Kings has raised a total funding of $1.3 million.
BuddsBuddy is a baby products manufacturing company. It has its headquarters in Bangalore, Karnataka, India. BuddsBuddy has more than 201 employees. It was founded in the year 2017.
Krishna Sighakolli and Kota Shiva Kumar are the Founders of BuddsBuddy.
The CEO of BuddsBuddy is Krishna Sighakolli.
Chococraft
Chococraft is one of the D2C brands in India that offers chocolates with prints on them. It has its headquarters in New Delhi, India. Chococraft has 16 employees and a revenue of US $816K. It was founded in the year 2013.
Saurabh Mittal and Amrita Mittal are the Founders of Chococraft.
Canebot is an Indian D2C brand that offers an exclusive range of cane juice-based natural beverages. It has its headquarters in Pune, Maharashtra, India. Canebot has 3 employees and a revenue of US $49.6K. It was founded in the year 2018.
Kirty Datar and Milind Datar are the Founders of Canebot.
Drinktales
Drinktales is an Indian beverage brand that makes non-alcoholic cocktail mixers. It has its headquarters in Delhi, India. Drinktales has 3 employees. It was founded in the year 2020.
Aakriti Goyal, Tulika Priya, and Bhanujeet Choudhary are the Founders of Drinktales.
The CEO of Drinktales is Aakriti Goyal.
HairVeda
HairVeda is India’s first D2C brand that offers you a range of hair care products specifically based on 5000-year-old Ayurvedic formulation. It has its headquarters in Delhi, India. HairVeda has 2 employees. It was founded in the year 2020.
Varun Vashistha is the Founder and CEO of HairVeda.
Just Cook
Just Cook is an Indian D2C brand that provides homemade and ready-to-cook products for students and working professionals. It has its headquarters in Pune, Maharashtra, India. Just Cook has 4 employees. It was founded in the year 2020.
Aakanksha Satnalika and Khushbu Malu are the Founders of Just Cook.
My Fitness Gel
My Fitness Gel is a D2C brand and India’s First Fitness Gel Brand. It has its headquarters in New Delhi, India. My Fitness Gel has around 10 employees. It was founded in the year 2020.
Gurjeev Singh Gulati is the Founder and CEO of My Fitness Gel.
Naturewell
Naturewell is an Indian healthcare D2C brand that offers premium quality products such as Dried Fruits, BerriesNuts, Protein Supplements, Herbal Juices, edible Seeds, vitamins, and Beauty & Cosmetic products. It has its headquarters in Jaipur, Rajasthan, India. Naturewell has more than 11 employees. It was founded in the year 2019.
Tushar Agarwal is the Founder and CEO of Naturewell.
Nutrizoe
Nutrizoe is the first women’s nourishment company in India that builds nourishment products, such as OTC Food Products and Nutraceuticals. It has its headquarters in Mumbai, Maharashtra, India. Nutrizoe has 6 employees. It was founded in the year 2019.
Richa Pendake and Saanket K are the Founders of Nutrizoe.
After launching in 2019, Nutrizoe has raised total funding of $200K.
The CEO of Nutrizoe is Richa Pendake.
Navvayd
Navvayd is an online healthy food and beverage brand in India. It makes delicious, fresh & healthy teas. It has its headquarters in Siliguri, West Bengal, India. Navvayd has 2 employees. It was founded in the year 2017.
Rabitat is an Indian D2C brand that offers products for babies and kids. It has its headquarters in Delhi, India. Rabitat has more than 21 employees. It was founded in the year 2018.
Sumit Suneja and Siddharth Suneja are the Founders of Rabitat.
The CEO of Rabitat is Siddharth Suneja.
Play Panda
Play Panda is one of the D2C brands in India that makes high-quality educational toys with innovative designs. It has its headquarters in Mumbai, Maharashtra, India. Play Panda has more than 61 employees. It was founded in the year 2018.
Tusshar Saigal and Ashok Saigal are the Founders of Play Panda.
The CEO of Play Panda is Tusshar Saigal.
Oye Happy
Oye Happy is India’s most innovative gifting company that makes unique gifting products. It has its headquarters in Hyderabad, Telangana, India. Oye Happy has 25 employees. It was founded in the year 2014.
Varun Todi and Harshvardhan Khemani are the Founders of Oye Happy.
Ribbon Candy is an Indian homegrown D2C brand that makes handmade non-toxic, skin-friendly, eco-friendly, and biodegradable apparel for little girl. It has its headquarters in Vadodara, Gujarat, India. Ribbon Candy has almost 10 employees. It was founded in the year 2017.
Meghna Gandhi is the Founder of Ribbon Candy.
Rubberfy
Rubberfy is one of D2C brands that manufactures eco-friendly silicone-based household products. It has its headquarters in Mumbai, Maharashtra, India. Rubberfy has 3 employees. It was founded in the year 2021.
Taher Dhanerawala is the Founder of Rubberfy.
The CEO of Rubberfy is Taher Dhanerawala.
Cushion Pillow
Cushion Pillow is India’s fastest-growing D2C brand to buy high-quality home furnishing products at affordable prices. It has its headquarters in Ahmedabad, Gujarat, India. Cushion Pillow has more than 11 employees. It was founded in the year 2018.
Indarpal Uppal, Harmeet Kohli, and Harvinder Kaur Kohli are the Founders of Cushion Pillow.
Studio Beej
Studio Beej is an Indian accessories brand that offers a wide range of bags, wallets, belts, and gifting accessories. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2019.
Arundhati Kumar is the Founder of Studio Beej.
The CEO of Studio Beej is Arundhati Kumar.
The Divine Foods
The Divine Foods is an Indian homegrown D2C brand that delivers the best quality traditional food to the globe. It has its headquarters in Chennai, Tamil Nadu, India. The Divine Foods has 7 employees. It was founded in the year 2019.
Kiru Maikkapillai is the Founder of The Divine Foods.
Amaara Herbs is a D2C brand that makes and sells high-quality herbs and herbal teas in India and worldwide. It has its headquarters in Delhi, India. Amaara Herbs has 17 employees. It was founded in the year 2018.
Rupan Oberoi is the Founder of Amaara Herbs.
The CEO of Amaara Herbs is Rupan Oberoi.
Zingavita
Zingavita is an Indian-based children’s nutrition brand that deals in making food supplements for kids. It has its headquarters in Chandigarh, Punjab, India. Zingavita has 9 employees. It was founded in the year 2020.
Tarun Jyot Singh, Rohit Anand, and Sachin Goel are the Founders of Zingavita.
After launching in 2020, Zingavita has raised total funding of $400K.
The CEO of Zingavita is Sachin Goel.
The Body Vitals
The Body Vitals is a new-age ayurvedic company that has derived its root from the 100-year-old Ayurvedic family heritage. It has its headquarters in Dungarpur, Rajasthan, India. The Body Vitals has 10 employees. It was founded in the year 2021.
Yash Pandya is the Founder of The Body Vitals.
The CEO of The Body Vitals is Yash Pandya.
Soulify
Soulify is a health and wellness D2C brand that provides functional foods and herbal supplements such as Ashwagandha, Granola & Nut butter, Amla extract, Shilajit, Curcumin, Whey protein, Spirulina, etc. It has its headquarters in Mumbai, Maharashtra, India. Soulify has 10 employees. It was founded in the year 2019.
Praveen Sirohi and Suhani Sharma are the Founders of Soulify.
SanketLife
SanketLife is India’s first consumer-facing medical devices company that develops highly accurate, and medical-grade devices. These devices are a miniature form of the already existing large machines available in hospitals and diagnostic centers. It has its headquarters in Noida, Uttar Pradesh, India. SanketLife has more than 41 employees and a revenue of US $4.4 million. It was founded in the year 2013.
Neha Rastogi and Rahul Rastogi are the Founders of SanketLife.
The CEO of SanketLife is Rahul Rastogi.
Rock N Roll Originals
Rock N Roll Originals is an Indian D2C brand that deals in Rock & Heavy Metal Music Merchandise. It has its headquarters in Bangalore, Karnataka, India. It was founded in the year 2020.
Salman U Syed and Saurabh Zutshi are the Founders of Rock N Roll Originals.
The CEO of Rock N Roll Originals is Salman U Syed.
PRO2FIT
PRO2FIT is an Indian D2C brand in the health and wellness industry that offers Vegan Health & Wellness supplements. It has its headquarters in Mumbai, Maharashtra, India. It was founded in the year 2020.
Saurabh Shah and Payal Shah are the Founders of PRO2FIT.
Origins Nutra
Origins Nutra is one of the Indian D2C brands that offers 27 different supplements including a huge range of health goals for an entire family. It has its headquarters in Gurgaon, Haryana, India. Origins Nutra has 3 employees. It was founded in the year 2021.
Surya Tej Chinni and Rajani Chinni are the Founders of Origins Nutra.
If you are a sales professional or marketing executive, you will undoubtedly face difficulty in targeting SME companies. Well, you can easily reach out to mid-large companies due to their social media presence.
But when it comes to small and medium-sized companies, targeting them seems like a tough row to hoe. That’s why, we have curated this blog to help YOU better understand how to target SME companies.
So, without any further ado, let’s get started.
What Does SME Stand For?
SME stands for small and medium-sized enterprises. These are the businesses that keep revenues, assets or the number of employees below a certain limit. Each country has its own criteria for what constitutes a small or medium-sized enterprise. Certain size criteria must be met, and the industrial sector that a company operates in is considered as well.
The SME companies are a critical part of the economy. These type of companies include every type of businesses that are running on a small scale or on a medium scale. They operate in a range of industries including manufacturing, retail, construction and more.
Indian SMEs – Backbone Of Economy
In a time of global uncertainty, India is changing. And if you look around the corner, chances are you’ll get a glimpse at an emerging India powered by small and medium enterprises (SMEs).
There are two main categories of SMEs in India, which are based on the nature of business. These are: Manufacturing Enterprises (involved in the production of goods throughout a variety of industries), and Services Enterprises (invest in equipment and provide services).
In terms of GDP contribution, SMEs in India currently contribute about 6.11% of the manufacturing GDP and 24.63% of Service sector GDP. The number of SMEs in India is estimated to be at 42.50 million (95% of the total industrial units in India).
SME sector of India is contributing to 45% of the Indian manufacturing output, 40% of India’s total exports, employing 80 million people (40% of India’s workforce), and produces more than 6000 products for the Indian and international markets. (Source – Evoma)
Clearly, Indian SMEs play a significant role in accelerating the economic growth of the country.
Now, moving further on how you should target these SME companies to increase your business revenue.
How To Target SME Companies In India?
There is no one-size-fits-all approach while targetting SMEs – so we are going to talk about a few approaches that will definitely work for you.
Generally, enterprises or large companies are reachable via emails or even the decision-makers in these companies are highly active on the professional patforms. And, in case of SMEs, the decision-makers are owners or directors who are less likely to revert you on your emails.
But now, with just one click you can reach out to SMEs. Sounds like a miracle, isn’t it?
You might heard about LinkedIn Sales Navigator platform for prospecting. So, this is the one approach to target small and medium-sized businesses.
And the another one is just like a magic wand for the advanced targeting of these companies. Here, we are talking about the Prospector platform that gives you access to more than 13 lakh SME companies in India. It will also provide you the contact data of their directors.
Let’s move further to explore how these platforms work.
(1) LinkedIn Sales Navigator
Step 1: Log in with your LinkedIn Sales Navigator account. Click on the Sales Navigator icon at the top right corner of the home page.
Now in the search option, you will have two types of filters for targeting. One is a lead-based filter, refers to an individual profile and the other is an account-based filter that means a company profile.
Step 2: Click on the “Account filters“.
You will get all the sub-filters associated with it, such as Annual revenue, Company headcount, Headquarters location, Industry, etc.
Step 3: Suppose you want to target the SME companies of manufacturing industry. So, select “Company headcount” 1-10 and 11-50. Set “Headquarters location” as India and choose the “Industry” domain as manufacturing.
Step 4: After selecting these filters, you will get more than 230K search results on the right side of your dashboard. Now if you want, you can select all these companies or choose as per your requirements.
You can use the Academy Scraper tool to get your targeted list in an excel sheet and download it.
After getting a huge list of your targeted SMEs, you can reach out to them via Mr. E by EasyLeadz, the B2B contact data provider. It provides you the direct phone numbers of the potential decision-makers on the platforms like LinkedIn, ZaubaCorp, InstaFinancial, and Tofler.
(2) Prospector Platform
EasyLeadz’s Prospector platform gives you instant access to a large number of leads. Moreover, you can instantly view the contact details of these leads and also download the thousands of leads in just few minutes.
This platform comes with filter options like Keyword, State, Company Age, Industry, Company Type, and Paid Up Capital. You can target companies as per your targeted criteria.
With this prospector platform, you can get an access to more than 13 lakh SME companies in just a single click and also the contact details of decision-makers in these companies.
How Does It Work?
Use Case 1: Suppose you want to target hotels that are based out of Chandigarh. Now, in the keyword section, enter the word “hotels”. Choose the state as “Chandigarh” and click on the “Search” button.
You will get a list of 694 companies in the hospitality sector in less than a minute. This is the magic of the Prospector platform.
Now, to get this list you can select all the companies or choose as per your requirements and then click on “Save contacts in bulk”.
After clicking on it, you get an option to save the list either by creating a new list or adding this list to an existing list. You can also select the number of people per company. Now, click on “Save Changes”.
If you want to get the direct phone numbers of the decision-makers in these companies, then click on the value provided under the column “Total People”. Once you clicked on it, you will get the details of the decision-makers.
Now, click on “View Number” to see the director’s contact number.
Use Case 2: Suppose you want to target the “consumer electronics” industry with paid-up capital up to 5 lakhs. Enter the required inputs and click on the “Search” button. Now, the high-quality data of 791 companies is in front of you.
Use Case 3: Suppose you want to target companies that have more than 25 years of age and from the manufacturing sector. Here, select the company type as “manufacturing” and company age “25+”. Click on the “Search” button and you will get the data of 46594 manufacturing companies.
Thus, you can easily reach out to SME companies all over India with one single click.
If you want to book the demo for the prospector platform or purchase the subscription for it, click here.
LinkedIn is the world’s largest professional network. It is a social media platform that connects professionals with others who are working in the same industry.
LinkedIn has two types of profiles: professional and industry.
You can use a professional profile to showcase your skills, experience, and education. While an industry profile allows you to see which companies are in your field and connect with them, as well as potential contacts within the company.
In this blog, we will have a look at how these LinkedIn industries have changed in the last year (2021-2022).
Well, there are 149 industries available on the LinkedIn platform. Every LinkedIn user has to choose from among these 149 industries, which suits best to their professional life. You need to submit one industry as a new member of the platform, and you can change it later as you like.
The popularity of LinkedIn industries has changed over time, but LinkedIn’s ability to let you search for profiles by industry is one reason that it is the most powerful tool for selling and job search.
Moreover, LinkedIn’s total network size grew from 428 million members in 2021 to 463 million in 2022. It also added 1 new industry to the list.
Now, we will dig deeper into the list of top 10 industries on LinkedIn, LinkedIn Industries Statistics, and the complete list of 149 LinkedIn Industries.
Top 10 Industries on LinkedIn
The top 10 LinkedIn Industries are as follows:
(1) Information Technology & Services (2) Hospital & Health Care (3) Construction (4) Retail (5) Education Management (6) Financial Services (7) Accounting (8) Computer Software (9) Higher Education (10) Automotive
Note: In 2022, there are no ranking changes in the top 10 industries.
LinkedIn Industries Statistics
These statistics show how different industries have changed over the years:
(1) The most admired industry on LinkedIn for professionals is “Information Technology and services.” In 2022, this industry grew by more than 1.3 million new members as compared to 2021. Currently, this makes up 4.7% of all profiles on LinkedIn.
(2) The other industries that experienced an increase last year are E-Learning and Renewable.
LinkedIn Industries List
The list of all 149 LinkedIn industries is as follows:
(1) Information Technology & Services (2) Hospital & Health Care (3) Construction (4) Retail (5) Education Management (6) Financial Services (7) Accounting (8) Computer Software (9) Higher Education (10) Automotive (11) Government Administration (12) Marketing and Advertising (13) Banking (14) Health, Wellness and Fitness (15) Real Estate (16) Food & Beverages (17) Telecommunications (18) Oil & Energy (19) Mechanical or Industrial Engineering (20) Hospitality (21) Primary/Secondary Education (22) Electrical/Electronic Manufacturing (23) Internet (24) Insurance (25) Consumer Services (26) Medical Practice (27) Human Resources (28) Transportation/Trucking/Railroad (29) Restaurants (30) Civil Engineering (31) Pharmaceuticals (32) Design (33) Logistics and Supply Chain (34) Research (35) Management Consulting (36) Architecture & Planning (37) Apparel & Fashion (38) Food Production (39) Law Practice (40) Facilities Services (41) Consumer Goods (42) Non-Profit Organization Management (43) Machinery (44) Entertainment (45) Chemicals (46) Wholesale (47) Arts and Crafts (48) Farming (49) Utilities (50) Legal Services (51) Sports (52) Mining & Metals (53) Airlines/Aviation (54) Building Materials (55) Leisure, Travel & Tourism (56) Environmental Services (57) Professional Training & Coaching (58) Medical Devices (59) Music (60) Individual & Family Services (61) Cosmetics (62) Staffing and Recruiting (63) Mental Health Care (64) Graphic Design (65) Industrial Automation (66) Security and Investigations (67) Biotechnology (68) Aviation & Aerospace (69) Business Supplies and Equipment (70) Public Relations and Communications (71) Import and Export (72) Textiles (73) Writing and Editing (74) Consumer Electronics (75) Media Production (76) Renewables & Environment (77) Broadcast Media (78) International Trade and Development (79) Military (80) Computer Networking (81) Civic & Social Organization (82) Events Services (83) Photography (84) E-Learning (85) Computer Hardware (86) Computer & Network Security (87) Defense & Space (88) Furniture (89) Fine Art (90) Warehousing (91) Printing (92) Investment Management (93) Outsourcing/Offshoring (94) Publishing (95) Information Services (96) Law Enforcement (97) Supermarkets (98) Animation (99) Maritime (100) Executive Office (101) Religious Institutions (102) Government Relations (103) Semiconductors (104) Program Development (105) Plastics (106) Online Media (107) Public Safety (108) Packaging and Containers (109) Commercial Real Estate (110) Alternative Medicine (111) Motion Pictures and Film (112) Judiciary (113) Performing Arts (114) Computer Games (115) Veterinary (116) Luxury Goods & Jewelry (117)V Investment Banking (118) Package/Freight Delivery (119) International Affairs (120) Market Research (121) Recreational Facilities and Services (122) Translation and Localization (123) Wine and Spirits (124) Capital Markets (125) Public Policy (126) Sporting Goods (127) Newspapers (128)Paper & Forest Products (129) Venture Capital & Private Equity (130) Wireless (131) Libraries (132) Gambling & Casinos (133) Ranching (134) Glass, Ceramics & Concrete (135) Philanthropy (136) Dairy (137) Shipbuilding (138) Museums and Institutions (139) Think Tanks (140) Political Organization (141) Fishery (142) Horticulture (143) Tobacco (144) Fund-Raising (145) Railroad Manufacture (146) Alternative Dispute Resolution (147) Nanotechnology (148) Legislative Office (149) Mobile Games
Most Effective Tips For A Successful Lead Generation Strategy
When it comes to generating leads, there is no one-size-fits-all strategy. A lead generation strategy that works for one company may not work for another. This explains why the best companies understand that they must adapt their strategies to fit their unique needs. However, there are some basic principles that you can apply for a successful lead generation strategy.
Tips For A Successful Lead Generation
Target the right person at the right time
Use social media to build your sales pipeline
Develop content around the buyer’s journey
Keep monitoring your competition
Start networking
Track your website visitors
Have the right tools to track your leads
Use email marketing to nurture your potential audience
Target the right person at the right time
Before you begin any campaign, you need to know who your target audience is and what their needs are. You also need to identify their behavior patterns. So that you can send them information at the right time when they are most likely to respond positively to it.
Targeting those who have already expressed interest in what you do is much more effective than cold calling random people from a list. You should target people who have shown interest in what your company does. Because they are more likely to convert into paying customers than someone who hasn’t expressed any interest yet.
You need to target the right people at the right time to build a successful lead generation strategy for your business.
Use social media to build your sales pipeline
Social media is the perfect platform for building your sales pipeline. Whether you’re a startup or a large company, social media can be an effective way to generate leads and increase sales.
The first step in using social media for lead generation is building your presence on the channels that matter most for your business. You can use these channels to promote your products and services, as well as content from other sources that may be relevant to your target audience.
Develop content around the buyer’s journey
The buyer’s journey is a popular framework used by marketers to understand how your audience makes decisions and what they need at each stage of their buying process. It typically includes five phases, starting with awareness and ending with purchase.
To make sure your lead generation strategy is effective, you should develop content that fits into each phase of this process and addresses the most pressing needs of your target audience at any given time in their life cycle.
For example, if someone is just starting their research phase—when they’re learning about different products or services—you’ll want to provide them with helpful resources like blog posts, videos, or webinars that give them all the information they need upfront.
So they don’t have to search for it on Google later on down the road when they’re ready for more specifics about what it takes for someone like them who wants value out of whatever product or service you offer!
Keep monitoring your competition
It’s a good idea to keep track of your competitors. Keep track of their strengths, weaknesses, and market position. Know who they are and what they sell. This will help you develop your strategy to beat the competition in your niche or industry.
Keep monitoring their marketing strategies, product offerings, pricing structure, customer support, and sales process as if it was part of your own business plan.
You’ll want to know if they’re trying a new approach with their current customers (for example, free shipping). If that strategy works effectively for them then consider testing out something similar for yourself!
Start networking
Your network is your best asset when it comes to generating leads for your business. Every person you meet has the potential to be a source of leads. Start by reaching out to people who might be interested in what you have to offer. Then ask them how they’d like to learn more about your products or services. So they can make an informed decision about whether or not they want to work with you.
Track your website visitors
Tracking your website visitors is one of the most important parts of a successful lead generation strategy. Without this information, you’ll be flying blind in your marketing efforts and won’t know what works and what doesn’t.
When you track your website visitors, you’re analyzing exactly who is coming to your site and what they are doing when they get there. This can provide valuable insights into how to improve your website.
Have the right tools to track your leads
As you build your lead generation strategy, it’s important to have the right tools to track your leads.
You should be able to know when someone first becomes aware of your brand, whether they’ve visited your website or not, and which channels are generating the most interest in your business. This will help you shape future marketing efforts and improve engagement with potential customers.
To keep track of these things, we recommend using Google Analytics or Hubspot CRM.
You can also use Zapier to integrate data from multiple sources like email marketing platforms and Google Analytics into one place. So that all information is easily accessible without having to dig through multiple websites or programs.
Use email marketing to nurture your potential audience
Email marketing is the best way to communicate with your audience. It’s a great way to build relationships and deliver content that will be valuable for your customers, which also makes it a great lead generation tool.
You can use email marketing to sell products. But you should also consider using it as a way of building relationships and delivering value-based content. You could send weekly emails with useful information about how to use your product correctly or provide tips on how they can get more out of their experience with you.
Moreover, you could also promote events like webinars or seminars on topics relevant to your industry where attendees can learn more about what services you offer while providing some educational material that might pique their interest in purchasing from you later down the line (or maybe even right then).
We hope that these tips have given you some insight into how you can create an effective lead generation strategy for your business.
You can accelerate your lead generation process with the help of Mr.E tool, by EasyLeadz, the B2B contact data provider of top management.
If you are running a business and you’re not protecting it from cyber criminals, you’re leaving your business open to attacks. This is why it’s important to start securing your business. Cyber security companies in India will help you minimize your chances of being attacked and can prevent data breaches if they do manage to occur.
According to the reports, the damages from cybercrime are expected to reach $10.5 trillion by 2025. Businesses are a frequent target of cybercrime because they have so much valuable data. (Source – CyberSecurity Ventures)
Now, let’s have a closer look at the top 10 cyber security companies in India.
List of Top 10 Cyber Security Companies in India
Here is the list of the top 10 cyber security companies in India with their key decision-maker contacts:
CyRAACS
CyRAACS is a cybersecurity company, also known as CERT-In empanelled company. It has headquarters in Bengaluru, Karnataka, India. CyRAACS has 75 employees. It was founded in 2017. CyRAACS specializes in cybersecurity, technical services, managed security services, data privacy, and risk management.
Founders of CyRAACS are Suresh Iyer and Murari Shanker.
Cyber ops InfoSec LLP is India’s leading organization in the field of Information security. It has headquarters in Jaipur, Rajasthan, India. Cyber ops InfoSec LLP has 33 employees. It was founded in 2016.
AVG India is now a part of the world-renowned Avast family of digital security solutions. It has headquarters in Bengaluru, Karnataka, India. AVG India has 3 employees. It was founded in 1991.
AVG India specializes in fighting cybercrime and providing cutting-edge labs for finding, preventing, and neutralizing threats from all over the world that are available on the Web. It also detects and prevents any kind of cybercrime.
Indian Cyber Security Solutions
Indian Cyber Security Solutions is one of the best cyber security companies in India. It has headquarters in Kolkata, West Bengal, India. Indian Cyber Security Solutions has 60 employees. It was founded in 2013.
Indian Cyber Security Solutions specializes in providing an all-round shield against virus attacks, hacking, network vulnerability, data theft, security breaches, system concession, frauds, and many more things, through its knack solution package of cyber security audit & assurance.
Founder of Indian Cyber Security Solutions is Abhishek Mitra.
The CEO of Indian Cyber Security Solutions is Abhishek Mitra.
Exec Forte Technologies is a CMMi level 3 certified global consulting and IT services company. It has headquarters in Gurgaon, Haryana, India. Exec Forte Technologies has 137 employees. It was founded in 2011.
Exec Forte Technologies specializes in malware detection, security audit, infosec services, forensic services, penetration testing, vulnerability management, and risk assessment.
Founders of Exec Forte Technologies are Sachin Kumar and Kunal Bajaj.
Hicube Infosec Pvt Ltd is India’s leading cybersecurity company. It has headquarters in Jaipur, Rajasthan, India. Hicube Infosec Pvt Ltd has 7 employees. It was founded in 2012.
Hicube Infosec Pvt Ltd specializes in Information Security training, Online Malware Scanner, Cyber Crime Consultancy, Vulnerability Assessment, and Penetration Testing.
Directors of Hicube Infosec Pvt Ltd are Mukesh Choudhary and Saroj Choudhary.
Skylark Information Technologies Pvt Ltd is a cyber security company in India. It has headquarters in Chennai, Tamil Nadu, India. Skylark Information Technologies Pvt Ltd has 214 employees. It was founded in 1993.
Skylark Information Technologies Pvt Ltd specializes in providing IT security solutions, application security, endpoint mobile security solutions, Next-Gen Firewall to cloud security solutions, blockchain services, and IT infrastructure solutions.
Founder of Skylark Information Technologies Pvt Ltd is Kumar S.
The CEO of Skylark Information Technologies Pvt Ltd is Jose Prakash.
K7 Computing Pvt Ltd is a leading cyber security company in India. It has headquarters in Chennai, Tamil Nadu, India. K7 Computing Pvt Ltd has 390 employees. It was founded in 1991.
K7 Computing Pvt Ltd specializes in comprehensive, multi-layered endpoint security and network security services for businesses and also provides antivirus for personal, mobile phones. computers, and tablets.
TAC InfoSec Pvt Ltd is another leading cyber security company. It has headquarters in Rupnagar, Punjab, India. TAC InfoSec Pvt Ltd has 113 employees. It was founded in 2016.
TAC InfoSec Pvt Ltd specializes in AR artificial knowledge and user-friendly analytics that assist you to compute, and prioritize vulnerabilities in the entire IT stack.
Founders of TAC InfoSec Pvt Ltd are Trishneet Arora and Charanjit Singh.
The CEO of TAC InfoSec Pvt Ltd is Trishneet Arora.
Kratikal Tech Pvt Ltd
Kratikal Tech Pvt Ltd is a renowned cyber security company in India. It has headquarters in Noida, India. Kratikal Tech Pvt Ltd has 122 employees. It was founded in 2013.
Kratikal Tech Pvt Ltd specializes in fraud monitoring, risk detection, cyber-attack wellness, email authentication, compromise, and simulation, among others.
Founders of Kratikal Tech Pvt Ltd are Paratosh Bansal, Dip Jung Thapa, and Pavan Kushwaha.
The CEO of Kratikal Tech Pvt Ltd is Pavan Kushwaha.
Everything You Need To Know About Enterprise Sales
The world of sales has changed more than most industries in the last decade. Consumers have more power than ever and information is literally at their fingertips. This puts a lot of pressure on businesses to evolve their enterprise sales strategies to meet current consumer needs.
If you’re looking to adopt enterprise sales techniques in your organization. But, if you aren’t sure where to start, this blog will help! It covers everything. Let’s get started!
What Is Enterprise Sales?
Enterprise sales is selling to large businesses or companies. In other words, enterprise sales is a channel of distribution that allows you to sell your products/services directly to corporations. This can be done through direct sales, business development reps (BDRs), or consultants who work on commission and get paid based on the size of their contracts.
Enterprise sales is different from small business sales because of the size of the companies you are selling to and the amount of money you can potentially make. Enterprise sales is often done over a longer period of time than small business sales, which makes it more strategic and complex.
Enterprise sales is really important for businesses due to the following factors:
Build brand credibility with your customers
As an industry leader, you need to build trust with your clients by showing them how reliable and trustworthy you are as a company. Plus, they’ll want to do business with you again in the future if they see how much value you provide them now.
Kick-start your revenue with well-executed deals
If you’re a startup or an early stage company, there will be a point where your revenue will not be enough to sustain your business. One of the ways to get past this hurdle is through enterprise sales. This can also help you gain more experience in dealing with bigger clients and their needs.
Deepen your relationships for the long haul
Even if you don’t land an enterprise sale right away, it’s still worth pursuing because it can lead to long-term success with a single customer or client. In fact, many companies use enterprise sales as an opportunity to build relationships with their customers so they’ll come back again and again in the future — even if they don’t need something right now!
Challenges Of Enterprise Sales
The most common challenges of enterprise sales are:
Sales cycles are longer
In most cases, you can’t just jump on a call and close the deal within 24 hours. Enterprise sales often require multiple meetings over several weeks or months, so your prospecting strategy should change accordingly.
Selling motion needs to be airtight
When it comes to enterprise sales, there are no shortcuts — you can’t just tell someone “Our product is amazing!” and expect them to sign on the dotted line right away. Instead, you need to lay out your case in detail and give them all the information they need before they can make an informed decision about whether or not your product is right for them.
How To Create An Enterprise Sales Model?
The enterprise sales process is complicated, but the basic steps are simple. Just remember: It’s all about selling the right thing to the right person at the right time for the right reasons.
Sell the right thing
When you’re selling to enterprise customers, it’s not just about having a solution that fits the problem. You need to have a solution that fits your business.
Selling to enterprise customers means understanding how different companies work and what makes them tick. You need to understand the priorities of your target customer and connect your product or service to those needs. So, focus on selling one thing really well.
Focus on the sweet spot in your market
Enterprise sales often come down to prioritizing your accounts — deciding which prospects are worth pursuing and which ones aren’t. How can you strategically allocate resources so that each salesperson works closely with the most promising clients?
The temptation to expand into every market is strong. To avoid spreading yourself too thin, focus on the markets where you have the highest chances of success and forget about everywhere else.
Get into “solutioning”
This means working with customers to understand their pain points and helping them find solutions rather than just selling products or services.
How To Succeed In Enterprise Sales?
Here are some helpful tips on how to succeed in enterprise sales:
Understand the customer’s pain points
Before even getting started with the sales process, it’s important to understand what your customer’s pain points are. You can do this by speaking with them directly or looking at their website or marketing materials.
By getting a sense of what they’re trying to accomplish and what challenges they’re facing, you’ll be better equipped to demonstrate how your product or service will help them get closer to their goals.
Understand the customer’s business needs
Try and get a better understanding of the customer’s business needs. Why do they want your product or service? What problems does it solve? How does it fit into their overall strategy? These questions will help you tailor your pitch so that it addresses exactly what they need right now instead of trying to sell something that doesn’t make sense for them right now (or ever).
Understand the customer’s buying process and buying decision-making process
You need to know how many people will be involved in the decision-making process, who they are, and their roles. For example, if your customer is a large corporation with multiple divisions, each division may have its own budget and purchasing requirements.
Understand their organizational structure and culture, as well as how it impacts purchasing decisions
For example, if your customer is a small business with few employees but lots of owner involvement in decision-making, then your product might not be suitable for them because only one person would be able to benefit from it.
On the other hand, if your customer is a large multinational corporation with thousands of employees but limited ownership involvement in decision-making, then your product might be perfect for them.
We hope the information provided here will be beneficial for you.
Top 10 B2B Database Providers To Reach More Prospects
B2B database providers contain various information about customers and contacts of businesses, including email addresses, phone numbers, and social media profiles. The database provides an easy way to access this information that is closely matched to your business needs and helps you reach more prospects.
B2B data providers are companies that provide B2B data to their customers. They do this in a form that is easy to use and can be integrated into your existing marketing tools.
These data providers offer end-to-end solutions that ensure functionality, allowing entire sales teams to identify and sell products or services to qualified purchasers.
A company must rely on a wide range of data sources to maintain an accurate and diverse database. Before making a decision, we recommend you explore various data providers.
Why B2B Database Is Valuable To Marketers?
B2B database is a valuable resource for marketers and salespeople as it helps to target and connect with the right prospects at the right time.
Moreover, B2B databases offer a wide range of information about their clients, which helps marketers in creating targeted marketing campaigns.
Here are some reasons a company might choose to hire an outside vendor:
Builds lists of potential new customers and clients.
It maintains the integrity of your data by controlling when it is updated.
Ensures that the company follows all applicable laws, regulations, and industry standards.
It saves time and resources of companies.
Top 10 B2B Database Providers For Your Business:
Now, let’s get into the top 10 B2B database providers.
1) EasyLeadz
EasyLeadz, the B2B contact data provider offers a wide variety of B2B data that can be used to reach more prospects. They use the ultimate power of machine learning combined with human intelligence to deliver you highly accurate, and customized B2B data to fuel your revenue.
Mr.E by EasyLeadz helps you to identify quality prospects, reach out to decision-makers, and track sales signals. The tool has a 100% accuracy rate along with high-quality delivery.
PRICING MODEL
EasyLeadz has 3 different pricing models- Startup, Scaleup, and Growth. The pricing for the Startup plan starts from $32 per month. You will get Scaleup at $76 per month and a Growth plan at $156 per month.
2) LeadSift
LeadSift is one of the best sources for compiling data on potential customers’ needs and buying intentions. They gather information from publicly available sources, such as social media, to create a daily summary of leads relevant to your business.
Its sales intelligence platform produces leads from the public internet by choosing the best alternatives based on 28350 verified user evaluations and monitoring public reviews of rivals’ content and keywords.
They give you the opportunity to target prospects who have shown interest in your competitor’s products. They also provide personal-level insights that help you understand better how to target a specific group of users and integrate data mining, machine learning, and artificial intelligence (AI).
PRICING MODEL
LeadSift offers three plans – Startup, Premium, and Enterprise. The pricing for Startup starts at $750 per month, Premium at $1500 per month, and Enterprise at $2500 per month.
3) PureB2B
PureB2B is a B2B data provider that offers a combination of demand generation technologies and predictive analytics. It automatically collects data from visited web pages, domain names, URLs, and website cookies.
They keep tracking behavioral patterns and campaigns to monitor online interactions and account-based content engagements.
PRICING MODEL
PureB2B does not provide a free trial. The potential buyers have to contact the sales team for a price quotation.
4) OneMoreLead
OneMoreLead is a B2B database provider that gives dynamic data lists. The company specializes in providing valid and accurate data that will help you to generate leads and reach the right prospects.
They keep track of each and every contact in your database and update it from time to time.
5) ZoomInfo
ZoomInfo is among the popular B2B database providers that offer data on companies including information about their employees, products and services, competitors, and more. The company specializes in contact data, lead creation, enhanced prospecting, sales intelligence, marketing intelligence, business connections, and Account-Based Marketing.
They create profiles of business professionals and companies and gather business information.
PRICING MODEL
ZoomInfo has 3 pricing models: Professional, Advanced and Elite.
6) Leadspace
Leadspace assists companies with the development of demand-generating technologies and processes. They help clients improve their marketing intelligence, data management capabilities, lead generation performance, and account-based marketing (ABM).
It offers a customer data platform that uses the most successful sales and marketing methods to attract ideal consumers by tailoring interactions with them.
PRICING MODEL
Leadspace does not offer a free trial and its pricing plan starts at $25,000 per year.
7) Ampliz Salesbuddy
Ampliz Salesbuddy is a B2B database provider that offers contact data of key decision-makers around the world. They also provide a secure and reliable marketing platform free from solicited business emails.
PRICING MODEL
Ampliz Salesbuddy offers a free demo and a very basic plan for only $1.
8) Matrix Marketing
Matrix Marketing is a leading B2B database provider that offers easy and cost-effective access to sales lead data. They also offer digital marketing services to start-ups and other small businesses.
They have a team of specialists who generate leads for the most engaging forms of content to increase sales, and they use their B2B customer data to promote those sales.
It speeds customer acquisition by providing ready-to-use leads, accurate contact information for people interested in your business, use of tools to manage sales and reach key decision makers inside high-profile companies.
PRICING MODEL
Matrix Marketing’s APIs start at $4,500 per month and also provides free samples for individual data requirements.
9) Salesify
Ziff Davis Performance Marketing (formerly, Salesify)provides a wide range of services to companies. These include lead generation, integration, and strategic account management services. It also offers a custom-built B2B email database and the cleaning of CRM.
They have also helped data-driven marketers pinpoint their target audiences and achieve business goals. It collects vital data to improve the customer service experience.
10) Span Global Services
Span Global Services is a global business database provider that offers data consultation services via their data solution specialists. The company specializes in boosting sales and increasing revenue through data-driven marketing insights.
Its data-driven platform includes industry insights, detailed profiles of companies and individuals with contact details like phone numbers, and email addresses as well as social media handles (like LinkedIn) links for each contact listed in its database.
This comprehensive information makes it easy for you to reach out to potential clients efficiently so you can start building relationships with them quickly.
Final Thoughts
There are many other B2B data providers that can help you to reach more prospects. The key is to select the right one. If you are looking for a good B2B data provider, then we suggest you try out the above-mentioned ones first before going ahead with any other option.
Outbound Lead Generation: Proven Strategies To Boost Your Sales
When you are in a business, outbound lead generation is one of the most effective ways to increase sales. But it is also one of the toughest strategies to master. If you want to increase your company’s revenue with outbound lead generation, there are some things you should know about this powerful marketing technique and how it works.
Well, outbound lead generation is the art of understanding what motivates your target audience and then identifying them. It’s about finding prospects who would benefit from your services and approaching them with a message that speaks to their individual needs and interests.
What is outbound lead generation?
Outbound lead generation is a sales strategy where you proactively seek out potential customers or clients, rather than waiting for them to come to you.
It is the process of reaching out to potential customers who might not know about your product/service. Your sales team will identify prospects and reach out to them with a message that prompts them to take action.
B2B outbound lead generation focuses on cold calling, cold emailing, and social selling to reach out to potential leads. The ultimate goal of it is to drive interest in a product/service and build a sales pipeline.
What are outbound leads?
An outbound lead refers to any B2B prospect who has shown interest in your company’s products or services but has not purchased yet.
In order to qualify an individual as a lead, he/she must have shown interest in what you are selling.
There are two examples of outbound leads:
Marketing Qualified Lead (MQL):
A lead who has shown interest in your product/service through visiting your website or via social engagement.
Sales Qualified Lead (SQL):
A lead who has been selected – first by a marketing team and then by one of your sales representatives.
How does outbound lead generation work?
Outbound lead generation refers to strategizing your content and marketing activities to attract your potential customers. This is done through both your sales team and your marketing team.
Outbound Sales Team
The sales team includes:
Sales Development Representatives (SDRs) – they reach out to leads and qualify them using lead scoring models or ideal customer profiles. Then they negotiate deals, offer live demos, and close sales.
SDRs are similar to Business Development Executives (BDRs).
Marketing Development Representatives (MDRs) – they take follow-ups on any action taken by MQLs.
Outbound Marketing Team
The marketing team includes campaign marketers, content marketers, and performance marketers. Each one has a different function to help generate outbound leads. For example:
Campaign marketers – they run promotional campaigns through email, print, and your social media platforms such as LinkedIn, Twitter, Instagram, etc.
Content marketers – they create engaging content in the form of blogs, social media posts, or videos for your targeted audience.
Performance marketers – they manage all paid advertising and brand marketing activities.
Proven Outbound Lead Generation Strategies For Successful Sales
Here are seven strategies that will help you get more outbound leads and increase your sales:
Cold Calling
Cold calling is one of the most popular outbound lead generation techniques. It involves making phone calls to people who have never heard of your business before. The purpose of cold calling is to ask questions about their needs and their problems and then offer solutions to their problems.
The main advantage of cold calling is that it’s inexpensive and there’s no limit on how many people you can reach out to at once. But, the disadvantage of cold calling is that it can be very time-consuming and difficult because you’re talking with strangers over the phone who may not be interested in what you have to offer them.
Outbound Email
Email marketing is one of the most effective ways to reach potential customers and turn them into leads. You can send email newsletters, and educational content or even offer a free trial in exchange for an email address.
Social Selling
Social media platforms like LinkedIn, Facebook, and Twitter give you access to millions of people who could be potential customers for your products or services. Use social media as a way to connect with potential buyers, share valuable content about your industry, and engage with people who are interested in what you’re doing.
Multi-channel Outreach
To maximize your outbound lead generation efforts, you need to reach out to prospects across multiple channels — email, direct mail, and social media — instead of focusing on just one channel at a time. By combining these channels into one cohesive strategy, you can reach more potential clients than ever before and increase conversion rates by up to 80%.
Content Syndication
Content syndication involves sharing content on a wide variety of sites, including blogs and forums, in order to attract people who might be interested in your product or service. The goal is to build your brand while also getting potential customers’ attention.
This is one of the most successful ways of generating leads because it puts you in front of large audiences without having to pay for advertising space.
Cold Approaching
Cold approaching involves contacting potential customers directly without any previous contact between the two parties. It can be challenging because there’s no guarantee that someone will respond or take action once they’ve received an email or phone call from you — however, it’s still one of the most effective outbound lead generation strategies.
We hope the information provided here will be beneficial for you.
